Date: Tuesday, 14 April 2015
Location: Building 8, Room 211, ECU Joondalup Campus
5:00pm Registration & Networking
5:10pm Welcome & Session Introduction
5:15pm Speakers and Q&A
6:35pm Networking with drinks & canapés
Opportunity recognition is often considered the first step in building a new business venture but how do opportunities present themselves for discovery; is it systematic exploration or spontaneous recognition? Do serendipity and/or luck play a part, and how important is alertness and prior knowledge in the innovation process and subsequent product development?
Session 3 examines how entrepreneurial and innovation opportunities are discovered and developed, as well as what is needed to ensure opportunities are recognised. Post-discovery, the Session explores the elements that contribute to enabling the opportunity to be developed into a successful business venture.
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