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The course covers the key aspects required for managing diverse hospitality and tourism businesses including marketing, financial management, business research and analytics, and strategic management.
It also features specialised units in food and beverage management, rooms division management, tourism planning and development, ecotourism, managing the service experience and event management.
Students can further specialise and give their studies a stronger focus in various fields, such as event management, marketing, human resource management, and international business.
The hospitality and tourism industry is dynamic and fast-paced, presenting graduates with a wide variety of career options to choose from, and the Bachelor of Hospitality and Tourism Management provides students the industry-focused theoretical knowledge and skills to succeed.
Graduates will gain the essential knowledge, competencies and professional perspectives required by middle and senior levels of management in contemporary hospitality and tourism organisations.
For the 11th year in a row, ECU graduates have given a 5-star rating for teaching quality in the 2018 Good Universities Guide.
This record is unmatched by all but a few universities in Australia.
ECU has also received the highest student satisfaction rating of all public universities in the 2017 Australian Government QILT survey.
More than 86% of our students rated their overall university experience positively.
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