Forging industry links

Thursday, 08 November 2012


  • Business student Lauren Princi
    Business student Lauren Princi

Industry experience has paid dividends for business student Lauren Princi after completing a work experience placement at the Australian Institute of Project Management (AIPM). 

Lauren, a marketing and accounting major, was heavily involved in the promotion of the Institute’s 2013 National Conference during her placement. 

Central to her experience was the creation of a promotional video for the conference which she says was a valuable and exciting experience. 

“It has built my understanding on how to compile and produce videos while at the same time maintain professionalism and stay open to constructive feedback,” she said.  

“I have built a good relationship with one of the members of the Institute and am now convinced to become a member of the institute myself." 

Experiences such as Lauren’s are not only of huge benefit to herself but to other current and future students of the University as forging links with industry groups allows other students to take advantage of that goodwill. 

AIPM WA Chapter Coordinator Martine Peasley said Lauren had been a willing and creative contributor to the organisation.

“Lauren’s collaborative approach to the project delivered a communication tool that will be a key promotional piece for AIPM for the next 12 months,” she said. 

“The video has set a new, higher standard for future AIPM conference promotions and we wish her every success in the future.” 

ECU Head of School of Management Professor Rowena Barrett said the University was already working closely with AIPM on the research side of its 2013 conference and was pleased an ECU student could be involved in its successful delivery.

“Engagement with the AIPM provides us with insights for teaching and research and enhances the opportunities for students,” she said. 

More information on business courses available at the Future Students section of our website. 

For more information about Work Integrated Learning in FBL3501 Business Practicum please contact Dr Megan Le Clus at m.leclus@ecu.edu.au or 0409 083 224.