Our courses information
Our courses offer the right balance of practical knowledge and academic excellence and a wide range of study options.
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Area of Specialisation Availability:
- Location:
Mt Lawley - Delivery Mode:
On-campus
- Location:
Mt Lawley - Study Mode:
Full-time
Part-time - Delivery Mode:
On-campus - Duration:
1.5 years full-time or equivalent part-time - Faculty:
Education and Arts - School:
Communications and Arts - Code:
G77 - CRICOS:
039440K
Course Main Navigation
Master of Professional Communications
Area of Specialisation In Management and Public Relations
Management and public relations have much in common.
Management's goal is to run an organisation effectively and efficiently while the public relations role is to support management by using communication to develop beneficial relationships between an organisation and its diverse audiences.
In today's complex world with numerous issues and crises, the ideal is to have management understanding public relations and public relations understanding management.
Related careers
Communications Manager, Public Relations Manager
Area of Specialisation structure
This unitset structure contains information about the units which comprise the course as well as the credit points required to successfully complete it.
Management and Public Relations have much in common. Management’s goal is to run an organisation effectively and efficiently while the Public Relations role is to support Management by using communication to develop beneficial relationships between an organisation and its diverse audiences. In today’s complex world with numerous issues and crises, the ideal is to have Management understanding Public Relations and Public Relations understanding Management.
| Unit | Description | Points | |
|---|---|---|---|
| CMM4122 | Introduction to Research | 15 | |
| CMM4137 | Project Preparation | 15 | |
| CMM5220 | Communications Project 1 | 20 | |
| CMM5221 | Communications Project 2 | 20 | |
| Plus 45 credit points (3 units) from the following: | |||
| CMM4117 | Creative Thinking | 15 | |
| MAN5010 | Management | 15 | |
| MAN5627 | Leadership | 15 | |
| PRN4120 | Foundations of Public Relations | 15 | |
| PRN4123 | Corporate Communication | 15 | |
| Plus 45 credit points (3 units) from the following: | |||
| MBA5603 | Leadership and Change Management | 15 | |
| MAN5622 | Leadership Skills | 15 | |
| MBA5710 | Managing Globally and Locally | 15 | |
| PRN4121 | PR Issues and Crisis Management | 15 | |
| Plus 20 credit points (1 unit) from the following: | |||
| CMM5110 | Globalisation, Cultural Diversity and Innovation | 20 | |
| CMM5111 | Convergences | 20 | |
| PRN5110 | Perception Management | 20 | |
| VIS5110 | Visual Communication | 20 | |
This major can also be studied in the following courses: