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Our courses offer the right balance of practical knowledge and academic excellence and a wide range of study options.

  • You can email a course fact sheet to yourself by using the form below. Multiple email addresses by separating them with a comma ',' (3 maximum).
 
    Area of Specialisation Availability:
  • Location:
    Mt Lawley
  • Delivery Mode:
    On-campus

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Graduate Diploma of Communications

Area of Specialisation In Management and Public Relations

Management and public relations have much in common.

Management's goal is to run an organisation effectively and efficiently while the public relations role is to support management by using communication to develop beneficial relationships between an organisation and its diverse audiences.

In today's complex world with numerous issues and crises, the ideal is to have management understanding public relations and public relations understanding management.

Related careers

Communications Manager, Public Relations Manager

Area of Specialisation structure

This unitset structure contains information about the units which comprise the course as well as the credit points required to successfully complete it.

Management and Public Relations have much in common. Management?s goal is to run an organisation effectively and efficiently while the Public Relations role is to support Management by using communication to develop beneficial relationships between an organisation and its diverse audiences. In today?s complex world with numerous issues and crises, the ideal is to have Management understanding Public Relations and Public Relations understanding Management.



UnitDescription Points
Select 60 credit points (4 units) from the following:
CMM4117Creative Thinking 15
CMM4122Introduction to Research*15
MAN5010Management 15
MAN5627Leadership 15
PRN4120Foundations of Public Relations 15
PRN4123Corporate Communication 15
Plus select 60 credit points (4 units) from the following:
CMM4137Project Preparation*15
MAN5622Leadership Skills 15
MBA5603Leadership and Change Management 15
MBA5710Managing Globally and Locally 15
PRN4121PR Issues and Crisis Management 15
 


* NOTE: Students should only select CMM4122 and CMM4137 if they intend to proceed to the Master of Professional Communication

This major can also be studied in the following courses:

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