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Master of Communications
Area of Specialisation In Public Relations
Equips students to pursue or consolidate careers in public relations, public affairs, corporate communications and organisational communication through an understanding of strategic communication planning. These skills and understandings will be creatively integrated in the completion of a substantial inquiry.
Corporate Communications Manager, Public Relations Manager, Public Affairs Manager
Area of Specialisation structure
This unitset structure contains information about the units which comprise the course as well as the credit points required to successfully complete it.
The Master of Communications (Public Relations) equips graduates to pursue or consolidate careers in Public Relations, Public Affairs, Corporate Communications and Organisational Communication through an understanding of strategic communication planning. These skills and understandings will be creatively integrated in the completion of a substantial inquiry.
|Complete the following compulsory unit:|
|CMM4122||Introduction to Research||15|
|Plus 90 credit points (6 units) from the following:|
|CMM4120||Integrated Marketing Communication||15|
|JOU4011||Introduction to Journalism||15|
|PRN4115||Public Relations Event Management||15|
|PRN4120||Foundations of Public Relations||15|
|PRN4121||PR Issues and Crisis Management||15|
|PRN4124||Public Relations Techniques||15|
This major can also be studied in the following courses: