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    Mt Lawley
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    On-campus

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Bachelor of Arts Bachelor of Communications

Major In Media, Culture and Mass Communications

Explores the social and cultural context of media. Students will examine the influence and power of media and the forces that affect them. It introduces students to a significant range of contemporary theoretical and critical approaches used to analyse media texts, media technologies and their position in the world today.

The major also allows students to construct a hybrid program of study which looks at theory and practice in fields such as advertising, journalism, public relations and visual communication. It trains students to think critically and to communicate effectively.

Related careers

Communications Officer, Film Critic, Media Buyer, Producer, Public Relations Consultant, Public Relations Manager, Researcher, Writer

Major structure

This unitset structure contains information about the units which comprise the course as well as the credit points required to successfully complete it.

This major explores the social and cultural context of media. Students will examine the influence and power of media and the forces that affect them. It introduces students to a significant range of contemporary theoretical and critical approaches used to analyse media texts, media technologies and their position in the world today. The course also allows students to construct a hybrid program of study which looks at theory and practice in fields such as advertising, journalism, public relations and visual communication. It trains students to think critically and to communicate effectively.



UnitDescription Points
Select 60 credit points (4 units) from the following:
CMM2115Cultural Matrix 15
CMM2124Media and Nation 15
CMM3125Popular Music and Culture 15
CMM2202Culture and the Internet 15
MST2150Media in Asia 15
Plus select 60 credit points (4 units) from the following:
CCA3101Environmental Humanities 15
CMM3108Independent Study Unit 15
CMM3115Global Communications 15
CMM3129Contemporary Issues in Culture 15
MST3151Media and Identity 15
OR
Select up to 30 credit points from the above list of units, plus a further 30 credit points of Level Two or Level Three ADV, BRO, JOU or PRN coded units.
 


Recommended Electives
It is recommended that students intending to study the Media, Culture and Mass Communications major complete some of the following Foundation Program elective units.

UnitDescription Points
BRO1000iTalk@ECU: Presentation Skills 15
CMM1107Creative Thinking 15
FAV1111Film and Cinema Studies 15
 

This major can also be studied in the following courses:

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