Top of page
Global Site Navigation

Future Students

Local Section Navigation

Help us improve our content by rating this page.

Page rating system

Please tell us why your content rating for this page is low.
If you'd rather not, just click Submit.

You are here:
ECU is currently converting this web content to a more mobile friendly format. If you find the content below is not formatting correctly during this transition please view on desktop browser.
Main Content

Our courses information

Our courses offer the right balance of practical knowledge and academic excellence and a wide range of study options.

To receive your course information, please enter your email address below
Email address Email
Thank you! The course information has been emailed to you.
  • Courses
  • Location
  • Study Mode
  • Delivery Mode
  • Duration
  • Mid-year intake
  • Indicative ATAR (TER)
  • Indicative Fees (1st Year):
  • CRICOS (International students)
  • Related Careers
  • Admission Requirements
  • Special Admission Requirements
Email me these courses Email me my favourites
Thank you! The course information has been emailed to you. Close
    Minor Availability:
  • Location:
    Joondalup
    Mt Lawley
  • Delivery Mode:
    On-campus
    Online

First year indicative tuition fees for undergraduate courses (domestic students)

You are viewing indicative tuition fee information for domestic students. If you are an international student click here to calculate indicative tuition fees for your course.

We are unable to display fee information for the selected course at this time. Please visit our Fees Calculator to view the cost of undergraduate courses and units. Indicative tuition fee information for WAAPA VET courses can also be viewed on the Fees Calculator.

Two kinds of domestic tuition fees are explained below. Identify which indicative domestic tuition fee may be applicable to you.

Commonwealth Supported Place

Under this arrangement, the Australian Government contributes towards your tuition fees and you are responsible for the remaining tuition fees, called your 'student contribution'.

You are eligible to be Commonwealth Supported if you are studying:

  • a Bachelor's degree;
  • an Associate Diploma;
  • an Honours degree; or
  • selected Commonwealth Government Supported postgraduate courses.

You must also satisfy ONE of the following criteria:

  • You are an Australian Citizen.
  • You hold a Permanent Humanitarian visa.
  • You are a New Zealand Citizen and you are living in Australia whilst studying.
  • You hold an Australian Permanent Residency visa and you are living in Australia whilst studying.

Please note that eligibility for a Commonwealth Supported rate of fees does not determine your eligibility for a Higher Education Loan Program (HELP) loan. For further details and to obtain a more comprehensive indication of fees, please use the Fees Calculator.

Domestic Tuition Fee

Domestic tuition fees (unsubsidised full fee amount) will be applicable to you if you are not eligible for a Commonwealth Supported Place.

Domestic tuition fees also apply to non-award courses (courses or programs that do not lead to a higher education award, but are studied for general interest, professional purposes, or to gain entry to a degree program through an alternative pathway). More about non-award courses.

Course Main Navigation

 

Bachelor of Arts Bachelor of Communications

Minor In Advertising

Advertising is a discipline which combines art, science, strategy and communications practice. It has potential applications far wider than simply employment in an advertising agency.

Advertising focuses on "controlled communications", where the content and the delivery-mode are both paid for by the client. Advertising is a critical component of integrated marketing communications in a business environment where it is communications (rather than accountancy) which has become the cornerstone of many successful corporate careers.

Non-Standard Timetable Information (e.g. early start, weekend courses, etc)

This minor will become progressively available online from 2014 onwards. Students commencing study in this minor and who are eligible for advanced standing, may be required to complete units on campus.

Minor structure

This unitset structure contains information about the units which comprise the course as well as the credit points required to successfully complete it.

Advertising is a discipline which combines art, science, strategy and communications practice. It has potential applications far wider than simply employment in an advertising agency. Advertising focuses on "controlled communications", where the content and the delivery-mode are both paid for by the client. Advertising is a critical component of integrated marketing communications in a business environment where it is communications (rather than accountancy) which has become the cornerstone of many successful corporate careers.



UnitDescription Points
Select the following 4 units (60 credit points):
ADV1116Foundations of Advertising 15
ADV2102Creative Strategy: Process and Execution 15
ADV2107Strategic Branding 15
ADV3406Media Buying and Planning 15
 

This major can also be studied in the following courses:

#### SAT-RCO-RYP: 325634, Course Disciplines Overview ####
#### SAT-RCO-GET-VARS ['location':'toplevel','studymode':''] ####
#### SAT-RCO-GET-VARS ['sector':'', 'campus':''] ####
#### SAT-RCO-GET-VARS ['action':'disciplines_view'] ####
Skip to top of page