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Our courses offer the right balance of practical knowledge and academic excellence and a wide range of study options.
You are viewing indicative tuition fee information for domestic students. If you are an international student click here to calculate indicative tuition fees for your course.
Indicative tuition fees provided are estimates based on information available to Edith Cowan University at the time of their calculation and are presented as a guide for comparative purposes only. The fees which are ultimately applicable are subject to change. ECU makes no representations or warranties in relation to the reliability of these estimates or the methodologies used for their calculations.
I acknowledge that I understand that these tuition fees are indicative only and are subject to change.
Commonwealth supported: AUD $6,621.00
Domestic fee paying: AUD $19,100.00
There are two types of domestic tuition fees as displayed above. Read the following information to identify which indicative tuition fee amount may be applicable to you.
Under this arrangement, the Australian Government contributes towards your tuition fees and you are responsible for the remaining tuition fees, called your 'student contribution'.
You are eligible to be Commonwealth Supported if you are studying:
You must also satisfy ONE of the following criteria:
Please note that eligibility for a Commonwealth Supported rate of fees does not determine your eligibility for a Higher Education Loan Program (HELP) loan. For further details and to obtain a more accurate indication of fees, please use the Fees Calculator.
Domestic tuition fees (unsubsidised full fee amount) will be applicable to you if you are not eligible for a Commonwealth Supported Place.
Domestic tuition fees also apply to non-award courses (courses or programs that do not lead to a higher education award, but are studied for general interest, professional purposes, or to gain entry to a degree program through an alternative pathway). More about non-award courses.
We recommend you visit our Fees Calculator for a more comprehensive view of the cost of courses and units.
Indicative tuition fee information for WAAPA VET courses can also be viewed on the Fees Calculator.
More than just a commercial, billboard or sub-section of a marketing plan, advertising is a business that combines art, science, communication and strategy.
Here you will learn about advertising management, integrated marketing communications, creative strategy and apply more than a little strategic branding along the way.
This major will become progressively available online from 2014 onwards. Students commencing study in this major and who are eligible for advanced standing, may be required to complete units on campus.
Advertising Manager, Media Buyer, Advertising Coordinator, Marketing Officer, Copywriter, Market Researcher, Advertising Executive, Media Analyst
This major is accredited by the International Advertising Association (IAA).
This Major structure will be available to students commencing the Major from Semester 1, 2015 onwards.
This unitset structure contains information about the units which comprise the course as well as the credit points required to successfully complete it.
Advertising is a discipline which combines art, science, strategy and communications practice. It has potential applications far wider than simply employment in an advertising agency. Advertising focuses on "controlled communications", where the content and the delivery-mode are both paid for by the client. The degree can include elements of production, marketing, public relations, visual arts, communications research and interactive multi-media to develop and showcase the strengths of individual students. Advertising is a critical component of integrated marketing communications in a business environment where it is communications (rather than accountancy) which has become the cornerstone of many successful corporate careers.
Edith Cowan University's advertising degree addresses advertising as a communication specialism, rather than as a sub-section of a marketing plan.
|Select 60 credit points (4 units) from the following:|
|ADV1116||Foundations of Advertising||15|
|ADV2102||Creative Strategy: Process and Execution||15|
|Plus 60 credit points (4 units) from the following:|
|ADV3111||The Business of Publishing||15|
|ADV3406||Media Buying and Planning||15|
|CMM3104||Professional Placement 1||15|
|ADV3120||Current Issues in Marketing Communications||*||15|
|BRO1000||iTalk@ECU: Presentation Skills||15|
|CMM1204||Writing for Communications||15|
This major can also be studied in the following courses: