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Our courses offer the right balance of practical knowledge and academic excellence and a wide range of study options.

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Master of Professional Marketing

This coursework master's course is designed to provide the theoretical knowledge and practical skills needed for a stimulating career in senior marketing management within several industry specialisations. The first stage of the program provides a general overview of marketing and essential marketing core units to achieve strong competencies.

This qualification provides candidates with knowledge on cutting edge issues and prepares them with strategies to achieve a competitive advantage in their chosen field. In addition, the structure and subjects of this program have been selected and endorsed by key senior industry representatives.

The program aims to provide a balance between theory and practice. Participants are exposed to research and case study material through seminars, discussions and assigned project work.

Related careers

Marketing Manager/Executive, Sales Manager/Executive, Business Development Officer, Marketing & Management Consultant, Customer Relationship Manager, Distribution Channel Coordinator, Product & Brand Manager, Advertising Manager/Executive, Public Relations & Publicity Coordinator, Promotions Officer/Coordinator, Media Liaison Coordinator, Advertising Account Executive, Marketing Researcher, Events Manager, Corporate Communications Manager, Social & not-for-profit Marketing Officer, Retail Manager

Related studies

The Graduate Certificate of Business (Marketing) and Graduate Diploma of Business (Marketing) are also available in this discipline.

Related courses


This course is available for on-campus study by students with an International student visa.