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Our courses offer the right balance of practical knowledge and academic excellence and a wide range of study options.

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Graduate Certificate of Business (Marketing)

Designed for business practitioners who wish to further their knowledge and understanding of marketing.

This course is relevant to those seeking an introductory exposure to the subject area or to those with experience in sales and/or marketing roles but without formal degree qualifications to acquire an academic grounding in the marketing discipline to support their work place roles.

The course aims to provide a balance between theory and practice. Participants are exposed to case study material in each area through seminars, discussions and assigned project work.

Related careers

Marketing Manager/Executive, Sales Manager/Executive, Business Development Officer, Marketing & Management Consultant, Customer Relationship Manager, Distribution Channel Coordinator, Product & Brand Manager, Advertising Manager/Executive, Public Relations & Publicity Coordinator, Promotions Officer/Coordinator, Media Liaison Coordinator, Advertising Account Executive, Marketing Researcher, Events Manager, Corporate Communications Manager, Social & not-for-profit Marketing Officer, Retail Manager

Further studies

Students interested in progressing further in this area can elect to study the Graduate Diploma of Business (Marketing)

Further courses