Business
Related Contents
- Undergraduate Business brochure
http://www.ecu.edu.au/__data/assets/pdf_file/0018/14373/ECU-UG-Business.pdf 
Undergraduate Business brochure
Business
Start your career journey with a Bachelor of Business degree and you'll graduate with the right balance of theoretical knowledge, practical experience and employability skills.
With 13 majors to choose from, experience the freedom to focus in a field you’re passionate about, or pursue a range of subject areas to open doors to a variety of career options.
- Accounting, Economics and Finance
- Human Resource Management (HRM), International Business and Management
- Management of Information Technology
- Marketing
- Urban and Regional Planning
With many of our Business courses professionally recognised and accredited by industry organisations, you'll graduate with an internationally credible and portable degree.
Get the ECU Business Edge
We’ll teach you all you need to know about business but we’ll also provide you with the critical skills to get ahead in your career. The ECU Business Edge program is focused on building your employability skills alongside your business expertise and practical knowledge. You’ll develop skills such as leadership, teamwork, critical thinking and much more – skills that will give you the edge when you graduate.
New International Hotel and Resort Management Course
If you aspire to a global career as a management professional in the international tourism and hospitality sector, then consider pursuing our new Bachelor of International Hotel and Resort Management course.
With this practical, industry-based degree, you’ll receive plenty of opportunities to integrate theory with practical skills through work-based internships.
Business brings out the best of the best
Each semester, our Business Edge students studying the BES1200 Business Knowledge unit, have the chance to make a business pitch to a panel of industry judges in the Best of the Best competition.
Working in teams, students create viable business proposals, with high-achieving teams being nominated to present their proposal in the competition. Students must then create an eight-minute pitch based on the elements of their assignment.
The teams deliver their proposals in a professional setting, gaining hands-on experience in making impressive presentations, and receive feedback from industry judges on their business ideas.
Outdoor Adventure Recreation Management Program
Our supplementary program in Outdoor Adventure Recreation Management teaches students about leadership, group dynamics and the environment, through day and overnight leisure activities such as bushwalking, rafting, mountain biking, kayaking and more.
If you love the outdoors and want to pursue a career that combines business and leisure, then complete a second major or minor in Outdoor Adventure Recreation Management as part of your course.
Students who undertake this supplementary program will be able to attend lectures and tutorials in our new purpose-built facility, located at the Joondalup Campus football oval.
This supplementary program is recommended for students in our Sport Management, Tourism Management, Event, Sport & Recreation Management and Hospitality & Tourism Management courses.
Purpose-Built Facility for Hospitality Management Students
Our Hospitality Management students get hands-on experience across all aspects of the industry at ECU's on-campus Degrees Restaurant. Students practice a range of customer-facing and behind-the-scenes skills, including food production, service, menu planning and marketing.
The restaurant is a fully licensed and modern dining restaurant located on our Joondalup Campus.
"I chose ECU for their proactive teaching approach and their flexible learning options."
"My lecturers are knowledgeable and approachable. It’s great to learn from academics that enjoy teaching both the theoretical elements and practical components of their subject areas. With their support I’ve been able to develop my ability to critically evaluate situations and philosophies. The external learning options, such as recorded lectures and the extensive online library facilities have also really supported my studies."
Aden Parker
HR Management / Psychology student
The Perth Graduate School of Business
Located on our Mount Lawley Campus, the Perth Graduate School of Business offers a range of postgraduate business and law courses in a flexible and supportive learning environment designed to meet the needs of students already in the workforce.
The state-of-the-art facilities are home to postgraduate Business courses, both research and coursework.
A wide range of disciplines will be offered including accounting, finance, management, marketing, human resources, law & justice, electronic commerce, sport management, enterprise integration, leadership and urban & regional planning.
Bringing industry experience into the classroom
Our Centre for Planning team has over 30 years of world-wide industry experience combined with our students benefiting from their wealth of knowledge and practical experience.
Senior Lecturer Dr Edward Andre is an Architect, Urban Designer, Landscape Architect and Town Planner; Senior Lecturer Tim Perkins has a background in Environmental Management and Planning, and has recently been invited, on behalf of ECU, to join the Australian Deans of Built Environment and Design Group; and Professor Geoff Syme undertakes a wide range of research in Urban and Regional Planning relating to built and natural environments.
Cruise ships take tourism industry to new heights
The cruise ship market is a rapidly expanding sector within the Tourism industry and we were the first university in the southern hemisphere to offer Cruise Ship Tourism within a Tourism course.
Our students learn from leading industry professionals and undertake practical experiences, such as a Swan River cruise and a cruise ship tour at Fremantle Port. engage with industry via a cruise on the Swan River and a familiarisation tour of a cruise ship at Fremantle Port, gaining insight into the operational side of this booming industry.
"ECU's MBA helped me to critically reflect on work place experiences and create practical business solutions"
To stay competitive in business, I wanted to gain current thinking in leadership and management, but it was important that I be able to continue working full-time. ECU's combination of online research facilities, supportive lecturers and evening classes made ECU's MBA an easy choice for me. Each unit encouraged critical thinking and practical application of the theory to workplace environments. The knowledge I've gained from my ECU MBA has positively contributed to my most recent achievements, running leadership and culture workshops for participants of the 2009 and 2010 Australia-New Zealand Government Contact Centre Summits in Sydney.”
Anna Thisainayagan
MBA graduate
Postgraduate sustainability seminar a hit
The Perth Graduate School of Business (PGSB) launched the Leadership Seminar Series in March 2012 to great success, with the first event drawing a crowd of Postgraduate Business and Law students, staff and industry.
The theme for the first event was sustainability, with special guest speaker Dr Ian Martinus. Dr Martinus has a Doctorate of Business Administration in Information Systems from ECU, and has had an extensive international career. He addressed attendees on the challenges and opportunities faced by organisational leaders in regards to sustainability. He provided examples of the balance and tension between ‘development’ and ‘sustainability’, sharing many of his international experiences from his work in Iraq, Afghanistan, the United States of America and Australia.
Senior lecturer researches the impact of leisure on family wellbeing
Mr David Lamb, Senior Lecturer in Event, Sport and Recreation Management has completed a research project on leisure service providers and their awareness of the impact of leisure on family wellbeing.
Though Mr Lamb has acknowledged the wealth of general research into families, he identified a shortage of research into the providers of leisure and the effect that leisure services can have on families. To combat this issue, Mr Lamb undertook a qualitative study by interviewing the managers of a number of leisure facilities across Christchurch in New Zealand.
His study examined leisure managers' understanding of these groups and how they manage the needs of family members, both as groups and as individuals. He also observed the perceived problems and solutions with regards to providing leisure services for families and whether or not they had developed specific programs to cater for this group.
Mr Lamb found that leisure service managers were indeed aware of their significance with regards to family wellbeing, but that most struggled to meet their requirements.
Academic joins Conservation Commission
An ECU Professor has been appointed as a Member of the Conservation Commission of Western Australia. Professor Ross Dowling OAM from ECU's School of Marketing, Tourism and Leisure will join six new members on the council, including new chairman, Brian Easton. The appointment was formally announced by Environment Minister Hon. Bill Marmion.
The Conservation Commission is the controlling body for the State’s conservation work, and consists of nine members of the community who are appointed by the minister for their work in conservation and land management.
Professor Dowling actively contributes to national and international tourism research and development. He is considered to be a pioneer in the field of Ecotourism and actively contributes to the areas of Cruise Ship Tourism and Geotourism. His background as an environmental scientist working to develop tourism in natural areas will also be beneficial to the Commission, which oversees the state's national parks.