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Find Journal Articles
Use a database to locate relevant information on a topic. |
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| Feature database
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MarketLine is a newly subscribed library database with a searchable full-text collection (interactive reports & statistical modelling functions are available). MarketLine can be used to “increase sales, improve business planning, track competitors, Identify suppliers and partners”.
The 4 main products in MarketLine are:
*Industries (including industry profiles & a Consumer Markets Database with information such as market size, segmentation, consumption share)
*Companies (including company profiles & a Financial Deals Database)
*Countries (including country profiles & a Base Drivers Database which searches for key macro-economic, social, demographic and industry statistics for 215 countries)
*News with commentary & analysis by MarketLine analysts |
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| FAQs: Frequently asked questions |
| - database access and authentication |
| - how to search a database |
| - how do I set up a database alert? |
| - alumni | PIBT |
| - link to ECU resources through Google Scholar |
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