LinkedIn is a powerful way to promote and build your individual brand, share your live resume, profile your expertise, and expand personal and industry connections.
Used correctly, LinkedIn can significantly enhance an individual’s career development and facilitate opportunities for personal and business growth. But knowing how to best use the features of LinkedIn is challenging.
This live and interactive online workshop is ideal for individuals or small business owners who want to use LinkedIn more effectively to achieve personal and/or business objectives.
As this is an intermediate LinkedIn class, participants need a LinkedIn account and an intermediate knowledge of LinkedIn before registering for this course.
This three-hour class is designed to take participants through a series of practical steps to allow them to maximise the value of LinkedIn to both themselves and their business. We get you to think strategically and get LinkedIn to work for you.
The key areas covered are:
Upon satisfactory completion of this activity you will be able to:
Melissa Emmerson is a sessional Lecturer and tutor in Marketing in the School of Business and Law. Melissa has spent 15 years as a marketing practitioner and educator with a strong focus in digital marketing and has successfully developed effective online and offline marketing strategies. She has created and executed fully integrated marketing, branding and communication campaigns and projects for corporate, not-for-profit and government sectors.
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