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Business Analytics Major

Code MAAALT

Why study at ECU?

About this Major

In this major, you will be exposed to a broad range of relevant theories, knowledge, and approaches essential for developing and enhancing your conceptual and practical understanding of data analytics across various business domains.

This includes project management, human resources management, marketing, law, and accounting. Moreover, the major covers the information systems necessary to support these areas. You will have opportunities to work with a diverse range of Business Analytics tools to identify patterns and trends in complex data sets and visualise them in meaningful ways. Such understanding is crucial for those aiming to pursue roles in Business Analytics and for business professionals who seek to enhance the quality of data-driven decision-making within their fields.

Code

MAAALT

Availability & Campus

Location Availability
Joondalup Available
Mount Lawley
South West
Online Available
= Available

Details

Structure

Unit Code Unit Title Credit Points
SBL1401Open modalManaging Data and Information15
LAW3207Open modalLaw, Ethics, and Business Analytics15
SBL2401Open modalPeople Analytics and Change Management15
SBL2402Open modalMethods and Technology in Business Analytics15
MKT3820Open modalData Analysis for Marketing Insights 15
MAT3120Open modalMachine Learning and Data Visualisation15
SBL3401Open modalArtificial Intelligence in Business Analytics Projects15
ACC3201Open modalAccounting Information Systems15

For more detailed unit information for this Major take a look at our Handbook. To organise your life for next semester visit the Teaching timetable.

Student handbook

Notes

Learning Outcomes

  1. Engage in ethical and socially responsible behaviour.
  2. Apply broad knowledge and diverse perspectives in business analytics contexts.
  3. Solve complex business analytics problems with critical thinking.
  4. Generate innovative and creative ideas in business analytics contexts.
  5. Communicate effectively in business analytics contexts.
  6. Collaborate effectively as a member of a team.
  7. Reflect on experiences for personal and professional development.

Career Opportunities

Employment opportunities

Graduates will be well-placed to seek employment in business analytics roles in every industry sector including accounting and finance, human resource management, marketing and supply chain management.

Possible future job titles

Business Analyst, Business Intelligence Analyst, Business Consultant, Analytics Consultant, Data Analyst, Financial Analyst, HR Analyst, Marketing Analyst, Research Analyst, Supply Chain Analyst

This Major can be studied in the following courses

The Important Things

Things you should know about if you're thinking about studying here.

Course Entry

There's more than one admission pathway into an ECU course. It depends on what you've studied already, or your work or life experience.

Fees & Scholarships

Course tuition fees can change, but we can give you an estimate of your costs. If you're eligible, a scholarship or student loan can help too.

Applying

Applying for a course is a fairly simple process, especially if you have scanned copies of qualifications, your resume or other paperwork, ready to upload.

ECU Experience

Starting a course is an exciting and sometimes daunting time, so we make a massive effort to ensure you get all the support you need to have a positive experience.