Visit ECU Homepage
This course provides specific, industry-focused theoretical knowledge and practical skills for a career in the hospitality and tourism industries. It equips students with the essential knowledge, competencies and professional perspectives required by middle and senior levels of management in contemporary hospitality and/or tourism organisations. The course focuses on the application of key aspects of marketing, financial management, tourism planning and development, service management, food and beverage management, rooms division management, event management,special interest tourism, business research, ecotourism and strategic management for the tourism and hospitality industries. Students can further specialise and give their studies a stronger focus in various fields, such as event management, marketing, human resource management, and international business. The course also provides approved students (on application and subject to a selection process) with the opportunity to apply for an internship placement with a leading hospitality and/or tourism business.
This course information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester. In particular please check the course requirements and the unit and unit set offerings, as these differ according to course delivery location.
The ECU Business Placement program provide students with a unique opportunity to gain valuable real-world experience in a public, private or not-for-profit organisation. They enable students to gain relevant work experience, allowing them to develop professional networks, practice applying theory learned during their degree, develop skills and capabilities required to succeed in their chosen profession, and gain a better understanding of the nature of employment and professional conduct in their chosen industry
A police clearance may be required in some circumstances.
The work placement program comprises 100 hours of work experience during the academic semester. Programs can be completed in all discipline areas, as well as general business opportunities.
The Business Practicum unit is by application only. Students are required to submit a current resume, a statement addressing their suitability, and attend an interview.
All applicants must meet the academic admission requirements for this course. The indicative or guaranteed ATAR is as published (where applicable) or academic admission requirements may be satisfied through completion of one of the following:
English competency requirements may be satisfied through completion of one of the following:
Students are required to complete 16 Core Units. This will be supported by an 8-unit supplementary program, comprising of a Major, or a Minor plus Elective units, or two Minors, or 8 Elective units.
| Unit Code | Unit Title | Credit Points |
|---|---|---|
| SBL1600 * | Business Identity and Protocols | 15 |
| HOS2500 | Food Service Management | 15 |
| TSM2111 | Introduction to Hospitality and Tourism | 15 |
| MKT1600 | Marketing Principles & Practices | 15 |
| HOS2325 | Managing the Service Experience | 15 |
| HOS2110 | Food and Beverage Management | 15 |
| Unit from Supplementary Program | x 2 | 30 |
| Unit Code | Unit Title | Credit Points |
|---|---|---|
| HOS2220 | Rooms-Division Management | 15 |
| TSM2202 | Introduction to Event Management | 15 |
| TSM2105 | Tourism Planning and Development | 15 |
| TSM3109 | Special Interest Tourism | 15 |
| HOS3211 | Management of Hospitality Finance | 15 |
| Unit from Supplementary Program | x 2 | 30 |
| Plus 1 unit from: | ||
| HOS3320 ^ | Hospitality Facilities Management | 15 |
| TSM3104 ^ | Cruise Ship Tourism | 15 |
| BUS3700 ^ | Business Study Tour | 15 |
Or an alternative unit with Course Coordinator approval.
| Unit Code | Unit Title | Credit Points |
|---|---|---|
| BUS3100 | Business Research Practices | 15 |
| HOS3100 | Hospitality and Tourism Management | 15 |
| TSM3107 | Ecotourism | 15 |
| Unit from Supplementary Program | x 4 | 60 |
| Plus 1 unit from: | ||
| FBL3501 ^ | Business Practicum | 15 |
| SBL3500 ^ | Integrated Business Application | 15 |
Note: Enrolment into FBL3501 or BUS3700 is by application only. Units are not offered every Semester.
**Internship Minor (MIBIOR) Selected students (by application only) may enrol concurrently in FBL3400 Business Internship 1 and FBL3500 Business Internship 2 in their Year 3 (Semester 1) section of the course. Students who enrol in the Internship Minor (FBL3400/FBL3500 = 60 credit points) will complete an elective unit instead of SBL3500 or FBL3501.
^ Core Option
* Students will be assessed to see if they have achieved the ECU minimum standard of English language proficiency in this unit. Students who don't meet the minimum standard will be provided with appropriate English language support and development.
For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Access and Inclusion website.
K93|6