ECU’s Bachelor of Business Analytics is designed to meet the increasing demand for skilled professionals in the rapidly evolving field of business analytics. This unique program offers a strong industry focus, positioning graduates for success in a dynamic job market. Students will gain hands-on experience through industry partnerships and innovative initiatives. The course features a strong emphasis on practical learning. Extra-curricular activities are offered to further enhance students' readiness for internships, with dedicated support to help students secure placements. This course offers a distinctive edge by connecting students directly with industry leaders in the business analytics sector.
This course information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester. In particular please check the course requirements and the unit and unit set offerings, as these differ according to course delivery location.
Students can choose to complete either a 20-credit point work placement unit or two 30-credit point internship units as a specialisation in this course. The 20-credit point work placement option requires students to undertake a minimum of 100 hours of learning in a work setting. For the two 30-credit point internship units, students complete a minimum of 225 hours of learning in a work setting in each unit. The first internship unit is completed in one semester and the second unit in the following semester. Work placement and internship hours are typically completed on a part-time basis and students will undertake projects and tasks that are related to their course learning outcomes. Internships and work placements will be secured through the work-integrated learning team, or as a result of pre-approved networking and contacts developed by the student. Terms of payment, if any, will be negotiated on an individual basis.
Students must complete the relevant risk management documentation prescribed by the work-integrated learning team, in accordance with ECU policy and procedures. Students should be aware of any work-related restrictions in their visa conditions, if applicable. They must also provide any documentation required by their host partner, including police clearances and immunisations. Required documentation is likely to vary across host organisations.
Students are required to attend host organisations to complete their learning in a work setting. Hours will be organised on an individual basis and host organisations may require students to attend after hours and on the weekends. In addition to their time in the work setting, students may be required to attend virtual and/or face-to-face sessions as instructed by the Unit Coordinator.
Enrolments into work placement and internship units are by application only. Interested students should contact the work-integrated learning team at least one semester prior to when they hope to commence their placement or internship. Eligible students will be required to participate in a recruitment process which could involve submitting recruitment documents and attending an interview (virtual or face-to-face) with the work-integrated learning team and prospective industry partners. Students should be aware that enrolment into the course does not guarantee entry into work placement or internship units. Furthermore, enrolment in and completion of FBL6505 Professional Internship 1 does not guarantee enrolment into FBL6510 Professional Internship 2 (resulting in a credit point imbalance as both are 30-credit point units).
Students are expected to behave in a professional manner in the work setting and adhere to the host organisation and/or industry's Code of Conduct. They are also required to meet the requirements outlined in the SBL WIL Guidelines for Students’. Host organisations are expected to the meet the requirements outlined in the 'SBL WIL Guidelines for Collaborators'.
All applicants must meet the academic admission requirements for this course. The indicative or guaranteed ATAR is as published (where applicable) or academic admission requirements may be satisfied through completion of one of the following:
English competency requirements may be satisfied through completion of one of the following:
This course has been accredited by ECU as an AQF Level 7 Bachelor Degree Award.
Unit Code | Unit Title | Credit Points |
---|---|---|
SBL1100 | Foundations of Business | 15 |
SBL1200 | Accounting and Finance Essentials | 15 |
SBL1300 | Business Environments & Markets | 15 |
SBL1800 | Work and Career | 15 |
Unit Code | Unit Title | Credit Points |
---|---|---|
SBL1400 | Introduction to Business Analytics | 15 |
SBL1500 | Ethics and Responsibility in Business | 15 |
SBL1401 | Managing Data and Information | 15 |
SBL1402 | Current Issues and Storytelling in Business Analytics | 15 |
Unit Code | Unit Title | Credit Points |
---|---|---|
SBL2800 | Professional Engagement and Planning | 15 |
SBL2401 | People Analytics and Change Management | 15 |
LAW3207 | Law, Ethics, and Business Analytics | 15 |
SBL2400 | Business Analytics Knowledge | 15 |
Unit Code | Unit Title | Credit Points |
---|---|---|
MKT3820 | Data Analysis for Marketing Insights | 15 |
SBL2402 | Methods and Technology in Business Analytics | 15 |
FBL3400 | Business Internship I | 30 |
Unit Code | Unit Title | Credit Points |
---|---|---|
MAT3120 | Machine Learning and Data Visualisation | 15 |
SBL3401 | Artificial Intelligence in Business Analytics Projects | 15 |
SBL3102 | Extended Professional Practice | 30 |
Unit Code | Unit Title | Credit Points |
---|---|---|
ACC3201 | Accounting Information Systems | 15 |
SBL3402 | Predictive and Prescriptive Analytics in Business | 15 |
FBL3500 | Business Internship 2 | 30 |
For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Access and Inclusion website.
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