School: Western Australian Academy of Performing Arts

This unit information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.

Your unit may be subject to government or third party COVID-19 vaccination requirements. Please consider this before enrolling in this unit, and speak with the unit coordinator if this raises any concerns.

  • Unit Title

    Arts Management
  • Unit Code

    PAM2016
  • Year

    2022
  • Enrolment Period

    1
  • Version

    3
  • Credit Points

    15
  • Full Year Unit

    N
  • Mode of Delivery

    On Campus
    Online
  • Unit Coordinator

    Ms Heather Louise DRANSFIELD

Description

Students are introduced to the management functions, responsibilities and techniques necessary for the planning and implementation of arts events and the successful operation of self-managed organisations and performances. This unit introduces key concepts in strategic planning and management, marketing, finance, law, occupational health and safety and funding and sponsorship development. It is theoretically based with classes and assessments providing the opportunity for practical application and discussion.

Equivalent Rule

Unit was previously coded PAM2006

Learning Outcomes

On completion of this unit students should be able to:

  1. Communicate project ideas adapting the focus, content and use of language for the intended audience such as programmes funders, private sponsors, or publicists.
  2. Complete funding applications demonstrating familiarity with the policies, processes and priorities of the Australian arts funding sector.
  3. Prepare and justify a balanced budget for an arts organisation or project.
  4. Demonstrate a broad knowledge of the intersection of key elements of arts management, including the marketing, financial and legal aspects, in the preparation of key arts management documents.

Unit Content

  1. Approaches to sponsorship and fundraising development.
  2. Explore the various legal obligations specific to the Australian arts industries.
  3. Investigate the skills necessary to construct a successful grant application to the appropriate funding body.
  4. Risk management and occupational health and safety issues in the arts.
  5. Strategic planning, organisational and environmental analysis.
  6. Study of marketing and promotional strategies applicable to arts projects and organisations.

Learning Experience

ON-CAMPUS

Students will attend on campus classes as well as engage in learning activities through ECU's LMS

JoondalupMount LawleySouth West (Bunbury)
Semester 1Not Offered15 x 1 hour lectureNot Offered
Semester 1Not Offered15 x 2 hour tutorialNot Offered
Semester 2Not Offered13 x 1 hour lectureNot Offered
Semester 2Not Offered13 x 2 hour tutorialNot Offered

For more information see the Semester Timetable

ONLINE

Students will engage in learning experiences via ECU’s LMS as well as additional ECU learning technologies

Additional Learning Experience Information

Classes using various teaching methodologies including case study, discussion and class presentation.

Assessment

GS1 GRADING SCHEMA 1 Used for standard coursework units

Students please note: The marks and grades received by students on assessments may be subject to further moderation. All marks and grades are to be considered provisional until endorsed by the relevant School Progression Panel.

ON CAMPUS
TypeDescriptionValue
AssignmentIndividual Assignment 50%
AssignmentExercises50%
ONLINE
TypeDescriptionValue
AssignmentIndividual Assignment50%
AssignmentExercises50%

Disability Standards for Education (Commonwealth 2005)

For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Access and Inclusion website.

Academic Integrity

Integrity is a core value at Edith Cowan University, and it is expected that ECU students complete their assessment tasks honestly and with acknowledgement of other people's work. This means that assessment tasks must be completed individually (unless it is an authorised group assessment task) and any sources used must be referenced.

Breaches of academic integrity can include:

Plagiarism

Copying the words, ideas or creative works of other people, without referencing in accordance with stated University requirements. Students need to seek approval from the Unit Coordinator within the first week of study if they intend to use some of their previous work in an assessment task (self-plagiarism).

Unauthorised collaboration (collusion)

Working with other students and submitting the same or substantially similar work or portions of work when an individual submission was required. This includes students knowingly providing others with copies of their own work to use in the same or similar assessment task(s).

Contract cheating

Organising a friend, a family member, another student or an external person or organisation (e.g. through an online website) to complete or substantially edit or refine part or all of an assessment task(s) on their behalf.

Cheating in an exam

Using or having access to unauthorised materials in an exam or test.

Serious outcomes may be imposed if a student is found to have committed one of these breaches, up to and including expulsion from the University for repeated or serious acts.

ECU's policies and more information about academic integrity can be found on the student academic integrity website.

All commencing ECU students are required to complete the Academic Integrity Module.

Assessment Extension

In some circumstances, Students may apply to their Unit Coordinator to extend the due date of their Assessment Task(s) in accordance with ECU's Assessment, Examination and Moderation Procedures - for more information visit https://askus2.ecu.edu.au/s/article/000001386.

Special Consideration

Students may apply for Special Consideration in respect of a final unit grade, where their achievement was affected by Exceptional Circumstances as set out in the Assessment, Examination and Moderation Procedures - for more information visit https://askus2.ecu.edu.au/s/article/000003318.

PAM2016|3|1

School: Western Australian Academy of Performing Arts

This unit information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.

Your unit may be subject to government or third party COVID-19 vaccination requirements. Please consider this before enrolling in this unit, and speak with the unit coordinator if this raises any concerns.

  • Unit Title

    Arts Management
  • Unit Code

    PAM2016
  • Year

    2022
  • Enrolment Period

    2
  • Version

    3
  • Credit Points

    15
  • Full Year Unit

    N
  • Mode of Delivery

    On Campus
    Online
  • Unit Coordinator

    Ms Heather Louise DRANSFIELD

Description

Students are introduced to the management functions, responsibilities and techniques necessary for the planning and implementation of arts events and the successful operation of self-managed organisations and performances. This unit introduces key concepts in strategic planning and management, marketing, finance, law, occupational health and safety and funding and sponsorship development. It is theoretically based with classes and assessments providing the opportunity for practical application and discussion.

Equivalent Rule

Unit was previously coded PAM2006

Learning Outcomes

On completion of this unit students should be able to:

  1. Communicate project ideas adapting the focus, content and use of language for the intended audience such as programmes funders, private sponsors, or publicists.
  2. Complete funding applications demonstrating familiarity with the policies, processes and priorities of the Australian arts funding sector.
  3. Prepare and justify a balanced budget for an arts organisation or project.
  4. Demonstrate a broad knowledge of the intersection of key elements of arts management, including the marketing, financial and legal aspects, in the preparation of key arts management documents.

Unit Content

  1. Approaches to sponsorship and fundraising development.
  2. Explore the various legal obligations specific to the Australian arts industries.
  3. Investigate the skills necessary to construct a successful grant application to the appropriate funding body.
  4. Risk management and occupational health and safety issues in the arts.
  5. Strategic planning, organisational and environmental analysis.
  6. Study of marketing and promotional strategies applicable to arts projects and organisations.

Learning Experience

ON-CAMPUS

Students will attend on campus classes as well as engage in learning activities through ECU's LMS

JoondalupMount LawleySouth West (Bunbury)
Semester 1Not Offered15 x 1 hour lectureNot Offered
Semester 1Not Offered15 x 2 hour tutorialNot Offered
Semester 2Not Offered13 x 1 hour lectureNot Offered
Semester 2Not Offered13 x 2 hour tutorialNot Offered

For more information see the Semester Timetable

ONLINE

Students will engage in learning experiences via ECU’s LMS as well as additional ECU learning technologies

Additional Learning Experience Information

Classes using various teaching methodologies including case study, discussion and class presentation.

Assessment

GS1 GRADING SCHEMA 1 Used for standard coursework units

Students please note: The marks and grades received by students on assessments may be subject to further moderation. All marks and grades are to be considered provisional until endorsed by the relevant School Progression Panel.

ON CAMPUS
TypeDescriptionValue
AssignmentIndividual Assignment 50%
AssignmentExercises50%
ONLINE
TypeDescriptionValue
AssignmentIndividual Assignment50%
AssignmentExercises50%

Disability Standards for Education (Commonwealth 2005)

For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Access and Inclusion website.

Academic Integrity

Integrity is a core value at Edith Cowan University, and it is expected that ECU students complete their assessment tasks honestly and with acknowledgement of other people's work. This means that assessment tasks must be completed individually (unless it is an authorised group assessment task) and any sources used must be referenced.

Breaches of academic integrity can include:

Plagiarism

Copying the words, ideas or creative works of other people, without referencing in accordance with stated University requirements. Students need to seek approval from the Unit Coordinator within the first week of study if they intend to use some of their previous work in an assessment task (self-plagiarism).

Unauthorised collaboration (collusion)

Working with other students and submitting the same or substantially similar work or portions of work when an individual submission was required. This includes students knowingly providing others with copies of their own work to use in the same or similar assessment task(s).

Contract cheating

Organising a friend, a family member, another student or an external person or organisation (e.g. through an online website) to complete or substantially edit or refine part or all of an assessment task(s) on their behalf.

Cheating in an exam

Using or having access to unauthorised materials in an exam or test.

Serious outcomes may be imposed if a student is found to have committed one of these breaches, up to and including expulsion from the University for repeated or serious acts.

ECU's policies and more information about academic integrity can be found on the student academic integrity website.

All commencing ECU students are required to complete the Academic Integrity Module.

Assessment Extension

In some circumstances, Students may apply to their Unit Coordinator to extend the due date of their Assessment Task(s) in accordance with ECU's Assessment, Examination and Moderation Procedures - for more information visit https://askus2.ecu.edu.au/s/article/000001386.

Special Consideration

Students may apply for Special Consideration in respect of a final unit grade, where their achievement was affected by Exceptional Circumstances as set out in the Assessment, Examination and Moderation Procedures - for more information visit https://askus2.ecu.edu.au/s/article/000003318.

PAM2016|3|2