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ECU attracts new creative talent in regional WA

ECU, the State Government and global technology giant IBM have joined forces again, this time in WA's South West where a forum has been held to connect entrepreneurs, digital software developers and tech innovators.

Woman wearing immersive technology goggles The Regional Collaboration Forum is aimed at driving investment into key digital projects in regional areas.

Edith Cowan University (ECU), the State Government and global technology giant IBM have joined forces again, this time in WA's South West where a forum has been held to connect entrepreneurs, digital software developers and tech innovators.

ECU Deputy Vice-Chancellor (Regional Futures) Professor Cobie Rudd has supported the Regional Collaboration Forum, which is aimed at driving investment into key digital projects in regional areas.

The Regional Collaboration Forum, sponsored by the State Government through the Department of Jobs, Tourism, Science and Innovation, follows the February launch the WA Creative Tech Innovation Hub, now known as the Creative Tech Village (CTV), and its major program, the Creative Tech Exchange.

The CTV is partnership between the State Government, ECU South West and the City of Bunbury. The State Government is investing $1.2 million over four years in the CTV, through its $25.8 million New Industries Fund.

"What we have seen is a growing opportunity for creatives and innovative tech professionals within the region, to work together locally and internationally to explore opportunities that without the involvement of CTV, would not be possible. The CTV is unearthing and connecting creative tech and innovative talent across the State," Professor Rudd said.

Located in the South West and available online to all WA regions, CTV is focused on supporting creative industries such as design, music, advertising, film and media, as well as emerging technologies including gaming, digital software development and immersive technology.

"We are already seeing an increase in activity and investment through collaborations such as South West Studio and Sand Box as well as major company IBM wanting to contribute to the State’s growth potential by attracting creative talent. When an industry is supported by government and private investment, the opportunities for design and creative professionals are endless." Professor Rudd said.

Collaborating for the future

The focus of the Regional Collaboration Forum has been designed to develop cross-sector connections, and identify gaps in capability and capacity building in the creative and immersive technology industries by:

  • Supporting the growth of the State's workforce, start-ups and innovators
  • Identifying strategic investment opportunities for improved commercial and community outcomes
  • Showcasing independent creative tech talent through partnerships
  • Addressing challenges to the development of new market opportunities

"The outcome of the Regional Collaboration Forum will inform program development to drive innovation and investment across the State. A series of follow-up forums and dialogues will be held to further cultivate talent and collaboration," Professor Rudd said.

The Creative Tech Village is excited to launch the CTV brand and LinkedIn pageCreative Tech Village. The brand was designed by local creative, Brainstorm Design. The icon represents the coming together of nine distinct regions in Western Australia, all converging in a single gathering place to cultivate creativity and innovation.


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