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How students benefit from our West Coast Eagles partnership

The good thing about being a university is that you have a lot to offer community organisations and businesses. Unis are packed with expert teachers and researchers, so we make a great partner. And there's something else we can offer our partners – undergraduate students.

Students meeting the head coach in the stadium coach's box. ECU students spending time with West Coast’s senior coach Adam Simpson at Optus Stadium in Perth.
Female and male students on an Australian Rules football ground in front of a crowd.
ECU event management students working at West Coast Eagles match day.

In the case of our long-running partnership with the West Coast Eagles Football Club, it's all about giving you work experience or insights into the workings of a large and successful enterprise. If you happen to barrack for the club, then you get a fangirl/fanboy bonus!

Course to a career

Of course, this isn't a free-for-all for every student at ECU to get behind the scenes. The catch is you have to be studying courses that are relevant to WCE's operations.

The club is the biggest in the Australian Football League, or AFL, with 100,000 members in 2021. Their operation is massive, extending from actual football and sports strategy to rehab and training, event management, merchandising, communications and marketing.

So you'll need to be studying courses like Exercise & Sports Science, Journalism and Broadcast Media, Commerce (Sport Business), Sport, Recreation and Event Management or Marketing, Advertising and Public Relations to benefit from this partnership.

As a student, you could be working with the club as part of a practicum placement for your course. Or you might be involved in a game day activation. You could also be invited, along with other students in your class, to a panel discussion run by key WCE staff.

Whatever your connection with the club, you'll almost certainly get to tour their state-of-the-art headquarters at Perth's Lathlain Park. And maybe get a selfie with a premiership cup!

The facilities are fantastic, including the purpose-built ECU High Performance Centre (Sports Science) and the ECU Broadcasting Centre.

A dream come true

Kate Diviney (pictured below) is an ECU Sport, Recreation and Event Management graduate.

Kate had an interest in working behind the scenes in sport and found that ECU not only offered this degree, but also had a partnership with the West Coast Eagles that offered internships.

Kate says, "my experience working with West Coast helped me understand the way events work in a major sporting organisation and gave me a foot-in-the-door to full-time employment with them."

ECU graduate Kate Diviney working at the West Coast Eagles football club.
Kate Diviney, ECU Sport, Recreation and Event Management graduate.

The dream came true.

We're very sporty at ECU

Aside from the West Coast Eagles, ECU has strong partnerships with other leading sporting clubs such as Perth Glory, Perth Heat, Western Force and Swimming WA, as well as sports industry bodies such as the WA Sports Federation, Sports Medicine Australia and more.

So, if you love sport or events or marketing or sports science, keep these ECU partnerships in mind when you're considering courses. Dream jobs are possible.

ECU students go behind the scenes at West Coast Eagles (1 min).

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