Skip to main content Skip to main navigation
Professional Recognition

Course code W62

Bachelor of Arts/Bachelor of Media and Communication

Creative thinkers made here.

Creative thinkers made here.

Why ECU?

About this Course

This double degree enables students to succeed in today's rapidly changing society in both critical and productive fields.

Students gain knowledge in disciplines such as Historical and Political Studies and Broadcasting and Digital Journalism, or Visual Arts and Screen Production, or Creative and Professional Writing and Public Relations. There are numerous combinations of majors the students can choose from. Engaging in both Arts and Media and Communication broadens students' understanding of themselves, their community and the larger world, as well as providing them with the theoretical and practical dimensions of communication. It is an engaging program leading to a double degree which is internationally recognised in the global marketplace.

Australian Qualifications Framework (AQF) level

This course has been accredited by ECU as an AQF Level 7 Bachelor Degree Award.

Course code W62

Entry requirements

70 Indicative ATAR

ECU admission and English language requirements apply.

See Course Entry for further information.

Fees

Commonwealth supported - estimated 1st year indicative fee AUD $16,350

See Fees and Scholarships for further information.

Duration

4 years full-time or part-time equivalent

See Course Details for further information.

Availability & Campus

Location Semester 1 Semester 2
Joondalup
Mount Lawley FT PT FT PT
South West
Online FT PT FT PT
*FT = Full-time study PT = Part-time study

About this Course

This double degree enables students to succeed in today's rapidly changing society in both critical and productive fields.

Students gain knowledge in disciplines such as Historical and Political Studies and Broadcasting and Digital Journalism, or Visual Arts and Screen Production, or Creative and Professional Writing and Public Relations. There are numerous combinations of majors the students can choose from. Engaging in both Arts and Media and Communication broadens students' understanding of themselves, their community and the larger world, as well as providing them with the theoretical and practical dimensions of communication. It is an engaging program leading to a double degree which is internationally recognised in the global marketplace.

Australian Qualifications Framework (AQF) level

This course has been accredited by ECU as an AQF Level 7 Bachelor Degree Award.

Course code W62

CRICOS code 0100540

Entry requirements

ECU admission and English language requirements apply.

See Course Entry for further information.

Fees

International students - estimated 1st year indicative fee AUD $35,300

See Fees and Scholarships for further information.

Duration

4 years full-time or part-time equivalent

See Course Details for further information.

Availability & Campus

Location Semester 1 Semester 2
Joondalup
Mount Lawley FT FT
South West
Online FT PT FT PT
*FT = Full-time study PT = Part-time study

Course Entry

Admission requirements you'll need to meet for this course.

  • The following course-specific admission requirements are mandatory and must be satisfied by all applicants. These requirements are in addition to or supersede the minimum requirements outlined within the Academic admission requirements band section below.

    One or more of the majors in this course has admission requirements. Refer to the major for more information.

    All applicants must meet the academic admission requirements for this course. The indicative or guaranteed ATAR is as published (where applicable) or academic admission requirements may be satisfied through completion of one of the following:

    • AQF Cert IV;
    • Successfully completed 0.25 EFTSL of study at bachelor level or higher at an Australian higher education provider (or equivalent);
    • Undergraduate Certificate;
    • Special Tertiary Admissions Test;*
    • University Preparation Course;*
    • Indigenous University Orientation Course;*
    • Aboriginal University Readiness Assessment; or*
    • Experience Based Entry Scheme.*

    * Further information can be found on the Study course entry page.

    For international students, requirements include your secondary school results.

  • English competency requirements may be satisfied through completion of one of the following:

    • Year 12 English ATAR/English Literature ATAR grade C or better or equivalent;
    • Special Tertiary Admissions Test;*
    • IELTS Academic Overall band minimum score of 6.0 (no individual band less than 6.0);
    • Successfully completed 1.0 EFTSL of study at bachelor level or higher in the UK, Ireland, USA, NZ or Canada;
    • University Preparation Course;
    • Indigenous University Orientation Course;*
    • Aboriginal University Readiness Assessment;*
    • AQF Diploma, Advanced Diploma or Associate Degree;
    • Successfully completed 0.375 EFTSL of study at bachelor level or higher at an Australian higher education provider (or equivalent); or
    • Other tests, courses or programs defined on the English Proficiency Bands page.

    * Further information can be found on the Study course entry page.

Course Entry

Admission requirements you'll need to meet for this course.

  • The following course-specific admission requirements are mandatory and must be satisfied by all applicants. These requirements are in addition to or supersede the minimum requirements outlined within the Academic admission requirements band section below.

    One or more of the majors in this course has admission requirements. Refer to the major for more information.

    All applicants must meet the academic admission requirements for this course. The indicative or guaranteed ATAR is as published (where applicable) or academic admission requirements may be satisfied through completion of one of the following:

    • AQF Cert IV;
    • Successfully completed 0.25 EFTSL of study at bachelor level or higher at an Australian higher education provider (or equivalent);
    • Undergraduate Certificate;
    • Special Tertiary Admissions Test;*
    • University Preparation Course;*
    • Indigenous University Orientation Course;*
    • Aboriginal University Readiness Assessment; or*
    • Experience Based Entry Scheme.*

    * Further information can be found on the Study course entry page.

    For international students, requirements include your secondary school results.

  • English competency requirements may be satisfied through completion of one of the following:

    • Year 12 English ATAR/English Literature ATAR grade C or better or equivalent;
    • Special Tertiary Admissions Test;*
    • IELTS Academic Overall band minimum score of 6.0 (no individual band less than 6.0);
    • Successfully completed 1.0 EFTSL of study at bachelor level or higher in the UK, Ireland, USA, NZ or Canada;
    • University Preparation Course;
    • Indigenous University Orientation Course;*
    • Aboriginal University Readiness Assessment;*
    • AQF Diploma, Advanced Diploma or Associate Degree;
    • Successfully completed 0.375 EFTSL of study at bachelor level or higher at an Australian higher education provider (or equivalent); or
    • Other tests, courses or programs defined on the English Proficiency Bands page.

    * Further information can be found on the Study course entry page.

Course Details

Semester availability

Semester 1: Study full-time at Mount Lawley or Online

Semester 1: Study part-time at Mount Lawley or Online

Semester 2: Study full-time at Mount Lawley or Online

Semester 2: Study part-time at Mount Lawley or Online

Course Structure

Students will be required to complete eight core units (120 credit points)

Unit Code Unit Title Credit Points
SAH1100Communicating Ideas15
SAH1150Creativity15
SAH1200Media and Culture15
SAH1250Storytelling and Meaning15
SAH2110Identity15
SAH2200Audience Perception and Experience15
SAH3100Personal and Professional Planning15
SAH3200Industry and Community 15

Students are also required to complete an eight unit major from within the Bachelor of Arts: Creative and Professional Writing, English, Political and Historical Studies, or Visual Arts.

Students are also required to complete an eight unit major from within the Bachelor of Media and Communication: Advertising, Broadcasting and Digital Journalism, Screen Production, Photomedia, Media & Cultural Studies, Screen Studies or Public Relations.

Students are required to complete a further eight units (120 credit points) in the form of an eight unit major, minor(s), and/or elective units. These may be selected from anywhere within the university. Generally, units in this course should be completed in year sequence (e.g. all first-year units should be completed before proceeding to second-year units).

W62|1

For more detailed unit information for this course take a look at our Handbook. To organise your life for next semester visit the Teaching timetable.

Student handbook

Majors you can study in this course

One or more of the majors in this course is externally recognised when studied within this course. Refer to the major for more information.

Course notes

Important course notes

  • In the core unit – Industry and Community (SAH3200) - (which is mandatory for all those who enrol in the double degree) students will produce work in the form of presentation, performance, exhibition, strategic report or research project that will be driven and assessed by a community and/or industry representative. Projects can also be carried out in teams and be based on an industry/community problem. The unit requires students to engage in authentic project management process as they develop their project, analysing needs and appropriate methods, developing design and implementation plans and critically evaluating results, establishing clear metrics and responding to criteria. Also, individual majors embed at at least one capstone unit such as in the Broadcasting and Digital journalism major where the final third year unit is a capstone project.

Course learning outcomes

  1. Apply broad discipline knowledge to a range of theoretical and technical/practical discipline situations
  2. Think critically to analyse, interpret and conceptualise/synthesise complex disciplinary knowledge/problems
  3. Think creatively to anticipate challenges and generate discipline specific solutions/responses
  4. Use digital technologies and discipline related literacies to access, evaluate and synthesise relevant information from multiple sources
  5. Communicate disciplinary knowledge and ideas clearly, coherently and with independence
  6. Demonstrate a global outlook with respect for cultural diversity, including Indigenous cultural competence
  7. Work collaboratively and demonstrate initiative to implement social, sustainable, and ethical values through appropriate disciplinary methods
  8. Demonstrate autonomy, accountability and judgement for own learning and scholarship and/or professional practice

Professional Recognition

Majors

One or more of the majors in this course is externally recognised when studied within this course. Refer to the major for more information.

Course Details

Semester availability

Semester 1: Study full-time at Mount Lawley or Online

Semester 1: Study part-time Online

Semester 2: Study full-time at Mount Lawley or Online

Semester 2: Study part-time Online

Course Structure

Students will be required to complete eight core units (120 credit points)

Unit Code Unit Title Credit Points
SAH1100Communicating Ideas15
SAH1150Creativity15
SAH1200Media and Culture15
SAH1250Storytelling and Meaning15
SAH2110Identity15
SAH2200Audience Perception and Experience15
SAH3100Personal and Professional Planning15
SAH3200Industry and Community 15

Students are also required to complete an eight unit major from within the Bachelor of Arts: Creative and Professional Writing, English, Political and Historical Studies, or Visual Arts.

Students are also required to complete an eight unit major from within the Bachelor of Media and Communication: Advertising, Broadcasting and Digital Journalism, Screen Production, Photomedia, Media & Cultural Studies, Screen Studies or Public Relations.

Students are required to complete a further eight units (120 credit points) in the form of an eight unit major, minor(s), and/or elective units. These may be selected from anywhere within the university. Generally, units in this course should be completed in year sequence (e.g. all first-year units should be completed before proceeding to second-year units).

W62|1

For more detailed unit information for this course take a look at our Handbook. To organise your life for next semester visit the Teaching timetable.

Student handbook

Majors you can study in this course

One or more of the majors in this course is externally recognised when studied within this course. Refer to the major for more information.

Course notes

Important course notes

  • In the core unit – Industry and Community (SAH3200) - (which is mandatory for all those who enrol in the double degree) students will produce work in the form of presentation, performance, exhibition, strategic report or research project that will be driven and assessed by a community and/or industry representative. Projects can also be carried out in teams and be based on an industry/community problem. The unit requires students to engage in authentic project management process as they develop their project, analysing needs and appropriate methods, developing design and implementation plans and critically evaluating results, establishing clear metrics and responding to criteria. Also, individual majors embed at at least one capstone unit such as in the Broadcasting and Digital journalism major where the final third year unit is a capstone project.

Course learning outcomes

  1. Apply broad discipline knowledge to a range of theoretical and technical/practical discipline situations
  2. Think critically to analyse, interpret and conceptualise/synthesise complex disciplinary knowledge/problems
  3. Think creatively to anticipate challenges and generate discipline specific solutions/responses
  4. Use digital technologies and discipline related literacies to access, evaluate and synthesise relevant information from multiple sources
  5. Communicate disciplinary knowledge and ideas clearly, coherently and with independence
  6. Demonstrate a global outlook with respect for cultural diversity, including Indigenous cultural competence
  7. Work collaboratively and demonstrate initiative to implement social, sustainable, and ethical values through appropriate disciplinary methods
  8. Demonstrate autonomy, accountability and judgement for own learning and scholarship and/or professional practice

Professional Recognition

Majors

One or more of the majors in this course is externally recognised when studied within this course. Refer to the major for more information.

Fees and Scholarships

Fees

  • AUD $16,350 - Commonwealth supported estimated 1st year indicative fee 1

Note

1 The 'estimated 1st year indicative fee' is provided as a guide only, based on a typical enrolment of students undertaking the first year of this course. At ECU, you pay for the individual units you enrol in, not an overall course fee, so the total cost of your course will vary, depending on what units you choose. An indicative fee will be provided with your course offer, however you can use our Course Fee Calculator to estimate the actual amount you'll need to pay. ECU fees are adjusted annually.

Some units require the payment of a fee for incidental goods or services required to complete those units. For more information and the full list of incidental fees for courses and units, visit What are Incidental Fees.

Scholarships

ECU has a scholarship program that provides many opportunities each year to students undertaking studies here.

Find a scholarship

Career Opportunities

This double degree provides students with lifelong transferable skills, equipping them for employment in a wide range of professions, including communication professions and for further study in a variety of disciplines.

Possible future job titles

Diplomat, Editor, Writer, Advertising Executive, Broadcaster, Journalist, Community Service Professional, Media Commentator, Communications Officer, Policy Analyst

Fees and Scholarships

Fees

  • AUD $35,300 - International students estimated 1st year indicative fee 1

Note

1 The 'estimated 1st year indicative fee' is provided as a guide only, and has been calculated based on a typical enrolment of students undertaking the first year of this course. At ECU, you pay for each individual unit you enrol in, not an overall course fee, so the total cost of your course will vary, depending on what units you choose. An indicative fee will be provided with your course offer, however you can use our Course Fee Calculator to estimate the actual amount you'll need to pay. ECU fees are adjusted annually.

Some units require the payment of a fee for incidental goods or services required to complete those units. For more information and the full list of incidental fees for courses and units, visit What are Incidental Fees.

Scholarships

ECU has a scholarship program that provides many opportunities each year to students undertaking studies here.

Find a scholarship

Career Opportunities

This double degree provides students with lifelong transferable skills, equipping them for employment in a wide range of professions, including communication professions and for further study in a variety of disciplines.

Possible future job titles

Diplomat, Editor, Writer, Advertising Executive, Broadcaster, Journalist, Community Service Professional, Media Commentator, Communications Officer, Policy Analyst

Need some help deciding what to study?

Our future student events include a mix of on-campus and online sessions designed to help you decide what to study at ECU.

Experiences

Experiences

Student stories

Jerrie Demasi

Jerrie Demasi

ECU Broadcasting graduate & Channel 9 Perth News presenter

I chose ECU because it is simply the best option for studying broadcasting in WA

You get so much hands-on experience and real-world advice from lecturers and tutors who are often professionals in the industry.

The lecturers offered a no-nonsense approach to the industry and really prepared me for a field of work that is not glamorous and not for the faint-hearted.

I had no misconceptions about what I was signing up for which made me feel more than prepared for work experience. I have stayed in contact with my lecturer and she continues to help me with my career decisions – even today.

Quick guide to uni-speak

    • The Australian Qualifications Framework (AQF) is the national regulator of qualifications in the Australian education and training system. The AQF defines the essential characteristics, including the required learning outcomes, of the different types of qualifications issued across the higher education systems in Australia.

    • ATAR is the Australian Tertiary Admission Rank, the primary criterion for entry into most undergraduate university courses in Australia. The ATAR is a percentile score which denotes a student's ranking relative to their state-wide peers upon completion of their secondary education.

    • CRICOS is the Commonwealth Register of Institutions and Courses for Overseas Students. A CRICOS code is allocated to education institutions (like ECU) who are approved to recruit, enrol and deliver education to overseas students. Courses with a CRICOS code are available to international students who meet the entry requirements.

    • A major, or unit set, is your chosen area of in-depth study in an undergraduate course. It usually involves 8 units of study, or one-third of the units in a 3-year degree. Talk to your Student Information Office if you need help choosing a major subject.

    • Minors include between 4 and 6 study units in a specific discipline. Not all courses require you to complete a minor. Your minor subject doesn't appear on your printed degree (parchment), but is part of your academic transcript.

    • If you're enrolled in 3 or more units in a semester this is considered full-time study. To complete most 3-year degrees studying full-time you'll need to complete 4 units per semester, i.e. 24 units over 3 years.

    • If a course is available to study part-time you can generally expect it to take twice as long to complete as it would in full-time mode. Part-time students are enrolled in 1 or 2 units maximum per semester.

      Note: International students who hold a student visa can only choose the full-time study option for our courses. This is to ensure the course is completed within the duration of the student visa.

    • Most courses start in Semester 1 each year, usually in the last week of February. Some courses can be started in Semester 2 (we call this mid-year). There's a week of Orientation before each semester to help you get used to uni life.

    • A lot of our courses start in Semester 2 each year, usually in the last week of July. We call this mid-year. There's a week of Orientation beforehand to help you get used to uni life.

    • We use a points system to make it easier for you to understand your study progress. Most Bachelors degree study units are allocated 15 credit points. If you're studying a 3-year full-time degree you'll need to successfully complete 360 credit points - that's 24 units x 15 points per unit.

    • These are compulsory units you have to successfully complete as part of your course.

    • An elective is a unit you choose to study that counts towards your course requirements, but isn't compulsory. For some courses we recommend elective units. In some situations, a course coordinator may approve an elective unit as a replacement for a compulsory one.

Quick guide to uni-speak

    • The Australian Qualifications Framework (AQF) is the national regulator of qualifications in the Australian education and training system. The AQF defines the essential characteristics, including the required learning outcomes, of the different types of qualifications issued across the higher education systems in Australia.

    • ATAR is the Australian Tertiary Admission Rank, the primary criterion for entry into most undergraduate university courses in Australia. The ATAR is a percentile score which denotes a student's ranking relative to their state-wide peers upon completion of their secondary education.

    • CRICOS is the Commonwealth Register of Institutions and Courses for Overseas Students. A CRICOS code is allocated to education institutions (like ECU) who are approved to recruit, enrol and deliver education to overseas students. Courses with a CRICOS code are available to international students who meet the entry requirements.

    • A major, or unit set, is your chosen area of in-depth study in an undergraduate course. It usually involves 8 units of study, or one-third of the units in a 3-year degree. Talk to your Student Information Office if you need help choosing a major subject.

    • Minors include between 4 and 6 study units in a specific discipline. Not all courses require you to complete a minor. Your minor subject doesn't appear on your printed degree (parchment), but is part of your academic transcript.

    • If you're enrolled in 3 or more units in a semester this is considered full-time study. To complete most 3-year degrees studying full-time you'll need to complete 4 units per semester, i.e. 24 units over 3 years.

    • If a course is available to study part-time you can generally expect it to take twice as long to complete as it would in full-time mode. Part-time students are enrolled in 1 or 2 units maximum per semester.

      Note: International students who hold a student visa can only choose the full-time study option for our courses. This is to ensure the course is completed within the duration of the student visa.

    • Most courses start in Semester 1 each year, usually in the last week of February. Some courses can be started in Semester 2 (we call this mid-year). There's a week of Orientation before each semester to help you get used to uni life.

    • A lot of our courses start in Semester 2 each year, usually in the last week of July. We call this mid-year. There's a week of Orientation beforehand to help you get used to uni life.

    • We use a points system to make it easier for you to understand your study progress. Most Bachelors degree study units are allocated 15 credit points. If you're studying a 3-year full-time degree you'll need to successfully complete 360 credit points - that's 24 units x 15 points per unit.

    • These are compulsory units you have to successfully complete as part of your course.

    • An elective is a unit you choose to study that counts towards your course requirements, but isn't compulsory. For some courses we recommend elective units. In some situations, a course coordinator may approve an elective unit as a replacement for a compulsory one.

Do you have any questions about the Bachelor of Arts/Bachelor of Media and Communication?

The Important Things

Things you should know about if you're thinking about studying here.

Course Entry

There's more than one admission pathway into an ECU course. It depends on what you've studied already, or your work or life experience.

Fees & Scholarships

Course tuition fees can change, but we can give you an estimate of your costs. If you're eligible, a scholarship or student loan can help too.

Applying

Applying for a course is a fairly simple process, especially if you have scanned copies of qualifications, your resume or other paperwork, ready to upload.

ECU Experience

Starting a course is an exciting and sometimes daunting time, so we make a massive effort to ensure you get all the support you need to have a positive experience.