Top of page
Global Site Navigation

Marketing and Communications Services

Local Section Navigation

Help us improve our content by rating this page.

Page rating system

Please tell us why your content rating for this page is low.
If you'd rather not, just click Submit.

You are here:
ECU is currently converting this web content to a more mobile friendly format. If you find the content below is not formatting correctly during this transition please view on desktop browser.
Main Content

About

Based at our Joondalup campus, the Marketing and Communications Services Centre champions the ECU brand and drives student attraction.

This is achieved through:

  • developing and delivering ECU’s domestic and international marketing and communications plan;
  • managing the ECU brand model and corporate style guide;
  • promoting positive messages and news about ECU through paid and unpaid media;
  • coordinating corporate events; and
  • managing the ECU website and web content management system.

Core areas

The Centre is organised around seven core areas with these broad responsibilities:

  • Corporate Marketing: marketing and advertising activities, brand management and sponsorships.
  • Digital Marketing: web-based marketing and communications, social media strategy, future students’ website and design, content and accessibility of public and internal websites.
  • Corporate Communications: media relations and internal communication.
  • Corporate Events: managing major ECU events and seeking community engagement through events.
  • Student Recruitment: promoting ECU to future students and key stakeholders and management of all domestic and international future student enquiries.
  • Strategic Business Development: research, analysis and strategy development to increase student enrolments.
  • International Partnerships: managing international partners, education providers and authorised representatives to maximise overseas student recruitment.
Skip to top of page