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Associate Professor Maria Ryan

Associate Dean

Contact Information Telephone: +61 8 6304 5784, Mobile: 0414327103, Email:, Campus: Joondalup, Room: JO2.234
Staff Member Details
Telephone: +61 8 6304 5784
Mobile: 0414327103
Campus: Joondalup  
Room: JO2.234  


Associate Professor Maria Ryan is the Associate Dean (Business Services) in the School of Business and Law, and Program Director for the disciplines of: Human Resource Management, Management and Marketing. Maria is a Member of the School Executive..


Background in Industry working as a Researcher and as a buyer of research for both international (American Express) and national government agencies (ABS). Teaching positions held at UWA and Notre Dame Universities. Teaching experience at ECU for over 15 years.

Key research area

  • Impact of attachment on consumption behaviour.
  • Community branding of local produce.
  • Consumer behaviour.
  • Place, people and object attachment.
  • Multivariate analysis, teaching and learning research.
  • Small business development in rural centres.


  • Doctor of Philosophy, The University of Western Australia, 2007.
  • Master of Business, Curtin University of Technology, 1992.
  • Bachelor of Commerce (First Class Honours), The University of Western Australia, 1984.


Recent Research Grants

  • The economic and social impacts of contemporary music in Western Australia (WAM project),  Edith Cowan University,  ECU Capability Enhancement Scheme - 2015 or earlier,  2015 - 2016,  $28,410.

Recent Publications (within the last five years)

Journal Articles

  • Butcher, L., Ryan, M., O'Sullivan, T., Lo, J., Devine, A., (2019), Food-Insecure Household’s Self-Reported Perceptions of Food Labels, Product Attributes and Consumption Behaviours. Nutrients, 11(4), Article number 828, DOI: 10.3390/nu11040828.
  • Meek, S., Ogilvie, M., Lambert, C., Ryan, M., (2019), Contextualising social capital in online brand communities. Journal of Brand Management, 26(4), 426-444, DOI: 10.1057/s41262-018-00145-3.
  • Butcher, L., O'Sullivan, T., Ryan, M., Lo, J., Devine, A., (2019), Utilising a multi-item questionnaire to assess household food security in Australia. Health Promotion Journal of Australia, 30(1), 9-17, DOI: 10.1002/hpja.61.
  • Meek, S., Ryan, M., Lambert, C., Ogilvie, M., (2019), A multidimensional scale for measuring online brand community social capital (OBCSC). Journal of Business Research, 100(2019), 234-244, DOI: 10.1016/j.jbusres.2019.03.036.
  • Meek, S., Lambert, C., Ryan, M., Ogilvie, M., (2018), Social capital: An influence on critical to success factors in online brand communities. International Journal of Web Based Communities, 14(3), 268-288, Inderscience, DOI: 10.1504/IJWBC.2018.094920.
  • Kitney, S., Stanway, A., Ryan, M., (2018), Volunteer tourism motivations of the Marine Conservation Cambodia project. Current Issues in Tourism, 21(10), 1091-1096, Clevedon, U.K., Routledge, DOI: 10.1080/13683500.2016.1269727.
  • Ogilvie, M., Ng, D., Xiang, D., Ryan, M., Yong, J., (2018), Using traditional rituals in hospitality to gain value: A study on the impact of Feng Shui. International Journal of Hospitality Management, 72(June), 1-9, Oxford, UK, Elservier, DOI: 10.1016/j.ijhm.2017.12.010.
  • Butcher, L., Ryan, M., O'Sullivan, T., Lo, J., Devine, A., (2018), What Drives Food Insecurity in Western Australia? How the Perceptions of People at Risk Differ to Those of Stakeholders. Nutrients, 10(8), article no.1059, DOI: 10.3390/nu10081059.
  • Sibson, R., Scherrer, P., Ryan, M., (2018), ‘I think it adds value, but I don’t use it’: use, perceptions and attitudes of outdoor exercise equipment in an urban public park. Annals of leisure research, 21(1), 58-73, Taylor and Francis, DOI: 10.1080/11745398.2017.1290535.
  • Powell, R., Ryan, M., Lamb, S., (2017), The impact of the mining boom on the dining industry in Western Australia. Australasian Journal of Regional Studies, 23(2), 243-260, Darling Heights, Queensland, Regional Science Association.
  • Coetzer, A., Ryan, M., Susomrith, P., Suseno, Y., (2017), Challenges in addressing professional competence expectations in human resource management courses. Asia Pacific Journal of Human Resources, 55(4), 454-475, John Wiley and Sons Inc., DOI: 10.1111/1744-7941.12123.
  • Darley, T., Lambert, C., Ryan, M., (2017), Grey Nomads’ caravanning use of social networking sites. Journal of Information Technology and Tourism, 17(4), 379-398, Springer, DOI: 10.1007/s40558-017-0091-6.
  • Ogilvie, M., Ryan, M., (2016), Visual Images as a data capture instrument: Understanding the true meaning. World Journal of Social Sciences, 6(1), 121-131, Australia, Zant World Press.
  • Pearce, J., Ryan, M., Moore, SA., Beckley , LE., (2015), The Effect of Place Attachment on Pro-environment Behavioral Intentions of Visitors to Coastal Natural Area Tourist Destinations. Journal of Travel Research, 54(6), 730-743, SAGE Publications, DOI: 10.1177/0047287514533010.

Conference Publications

  • Maboud, M., Lambert, C., Ryan, M., (2018), The customers’ intention of using loyalty programs. Connect. Engage. Transform ANZMAC 2018 - Conference Proceedings, 164-167, Adelaide,  University of Adelaide.
  • Balsarini, P., Lambert, C., Ryan, M., (2018), Internally Recruited Franchisees’ Franchise Buyer Decision Process. Connect. Engage. Transform ANZMAC 2018 - Conference Proceedings, 22-25, Adelaide,  University of Adelaide.
  • Ogilvie, M., Ng, D., Xiang, D., Ryan, M., Djajadikerta, H., Yong, J., (2017), Feng Shui: Traditional Rituals Impacting Business. ANZMAC 2017 Marketing for Impact. Conference Proceedings, 1005-1008.
  • Hussain, S., Ryan, M., Cripps, H., Lambert, C., (2017), Role of social media in handling a crisis situation: A case study of Commonwealth Bank of Australia (CBA). The proceedings of 2nd Business Doctoral & Emerging Scholars Conference, 97-102, Perth, Western Australia, Edith Cowan Univerity.
  • Meek, S., Ryan, M., Ogilvie, M., Lambert, C., (2016), Online Brand Communities: The Key to making them Succeed. Marketing in a Post-Disciplinary Era, 952-958, Christchurch, New Zealand, University of Canterbury.

Research Student Supervision

Principal Supervisor

  • Doctor of Philosophy,  A consumer-based brand equity model for the luxury and upscale hotel sector
  • Doctor of Philosophy,  The relationship between place attachment and return visits to heritage sites: A case study of ras al khaimah
  • Doctor of Philosophy,  A moment to give, no moment to take: A mixed-methods study on volunteer tourism.

Associate Supervisor

  • Master of Business,  Where are the active citizens of tomorrow? We need them now...
  • Doctor of Philosophy,  Understanding influences on the critical-to-success factors in online brand communities
  • Doctor of Philosophy,  Creating persuasive messages to promote abstinence from alcohol during pregnancy
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