Top of page

Student/Staff Portal
Global Site Navigation

School of Business and Law

Local Section Navigation
You are here: Main Content
  • Dr Joanna Pearce

    Dr Joanna Pearce

Related Contents

  • See Also
  • Google Scholar
    https://scholar.google.com.au/citations?hl=en&user=F5dfOUUAAAAJ
  • Google Scholar
  • LinkedIn Profile
    https://www.linkedin.com/in/joanna-pearce-21875a192/?lipi=urn%3Ali%3Apage%3Ad_flagship3_feed%3BnjnlPMsNQNq3%2FNVQM%2BFXKw%3D%3D
  • LinkedIn Profile

Dr Joanna Pearce

Joanna is a senior lecturer and current Course Coordinator for the Tourism and Hospitality Management Discipline. She teaches across various units including Introduction to Tourism and Hospitality and Sustainable Tourism Development.

Key Research Areas

  • Nature-based tourism
  • Visitors to protected areas
  • Emotional connections with nature/protected areas

Biography

Joanna has a passion for both qualitative and quantitative research regarding the emotional connections people form with the national parks and protected areas they visit. Whether through forming a deep and personal attachment to a place, developing a sense of loyalty or fostering pro-environmental behaviours, or simply whether they just had a satisfying experience. Current research has focused on the well-being of peer to peer accommodation providers, and the gender pay-gap in the tourism and hospitality industries. She is also currently involved in a multi-agency project looking at cross-cultural knowledge translation of social and cultural values with Traditional Owners in the Kimberly.

Joanna has previously worked in environmental departments both in Western Australian and Victoria before undertaking her PhD in 2009. She has worked at Murdoch and Notre Dame Universities and has been with Edith Cowan University since 2016. She is the ECU Chapter Director and Associate Member of CAUTHE (Council for Australasian Tourism and Hospitality Education) and served from 2017-2023 as the Deputy Chair of the Swan River Trust and member of the Burswood Park Board.

Media Topics
  • Nature-based tourism
  • Pro-environmental behaviours
  • Sustainable tourism
  • Visitors to national parks and protected areas

SBL Research Centres or Cluster/s
  • Nature Based Tourism Lead for School of Business and Law Centre for Tourism Research

Research Areas and Interests
  • Nature-based tourism
  • Pro-environmental behaviours
  • Emotional connections with nature/protected areas
  • Social and cultural values of tourism spaces
  • Tourism and hospitality worker well-being

Professional associations
  • CAUTHE (Council for Australasian Tourism and Hospitality Education), Chapter Director and Associate Member

An error has occurred that is preventing this content from displaying properly.

We apologise for the inconvenience that this may cause, and ask that you try again at another time.

If this problem persists, please report it to the IT Service Desk, via email: itservicedesk@ecu.edu.au or phone: +61 (08) 6304 6000 or extension 6000.

Skip to top of page