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Associate Professor Sangkyun (Sean) Kim

Associate Professor

Contact Information Telephone: +61 8 6304 5146, Email:, Campus: Joondalup, Room: JO2.251
Staff Member Details
Telephone: +61 8 6304 5146
Campus: Joondalup  
Room: JO2.251  


Associate Professor Sean Kim is in the area of Tourism at the School of Business and Law.

Key research areas

  • Film tourism; tourism and (popular) media
  • Visual culture and tourism
  • Tourism and creative industries
  • Food and tourism; food tourism; gastronomy tourism
  • Cultural (tangible and intangible) heritage, representation and identity
  • Consumer behaviour and psychology (e.g. social psychology, emotion)
  • (Diaspora) community, festivals and tourism
  • Special interest tourism
  • Cittaslow movement, community engagement and sustainability
  • Tourism in Asia
  • Research methods (e.g. visual ethnography, mixed methods, qualitative & quantitative methods)


Prior to joining ECU, he worked at Sheffield Hallam University and Leeds Metropolitan University in UK, and Flinders University in Australia.

His work is international and interdisciplinary. Associate Professor Kim's research interests stem from five main themes at the boundaries of social psychology, cultural studies, media studies, geography, and tourism management and marketing. The first focuses on the close relationships between tourism and popular culture, with particular attention to tourism and (popular) media, media representation, celebrity cultures, and fan pilgrimage. Specifically, he is an internationally recognised scholar in the field of film tourism and its broader impacts and implications.

A second theme is centred on the relationship between intangible heritage (e.g. food), identity and tourism. A third area concerns tourist behaviours including experiences, motivations, and emotions. A fourth area relates to research methods in tourism including qualitative, quantitative, mixed, and visual research methods. A fifth theme focuses on tourism and community perspective (e.g. perceptions, attitudes, empowerment, social capital, quality of life). His recent research interests relate to Cittaslow movement, community empowerment and quality of life.

Associate Professor Kim has been involved in various funded research projects, academic research collaborations, and professional consultancies. He has published more than 90 scholarly and industrial publications including about 40 refereed journal articles and 20 book chapters as well as two edited books published by Springer - ‘Food Tourism in Asia (2019)’ and ‘Film tourism in Asia: Evolution, transformation and trajectory (2018)'.

He is on the editorial boards of six reputed international tourism-related journals: Journal of Travel & Tourism Marketing, Journal of Tourism & Cultural Change, Anatolia, Tourist Studies, Tourism Management Perspectives, and Journal of Hospitality & Tourism Research. He had also served as Academic Board Member of Le Cordon Bleu (LCB) International for 8 years.

Associate Professor Kim was a visiting research fellow at Takasaki University of Commerce in Japan and at the Chinese Academy of Social Sciences (CASS) in China, and a visiting associate professor at Zhejiang University in China and Universitas Gadjah Made (UGM) in Indonesia. He is currently a visiting professor at School of History, Culture and Communication in Erasmus University Rotterdam, the Netherlands, and involves in two international film tourism research projects funded by European Research Council (ERC).

Theme Two: Society and Culture; Individual, economic, organisational, political and social transformation. As well as, Human movement and performance; and Creativity, culture and artistic practice

  • Korean (Native)
  • French
  • Expert Advisory Panel Member for Marie Skłodowska-Curie Individual Fellowship Project entitled "Living in the media. Analysing the Impact of Media Tourism on Locals’ Identities and Sense of Belonging" funded by European Research Council, 2020-21
  • Best Paper Award at the 2016 International Conference on Tourism (ICOT 2016), Naples, Italy, 2016
  • Best Paper Award at the 2015 International Conference on Tourism (ICOT 2015), Middlesex University, London, UK, 2015
  • Best Paper Award at the 4th International Conference on Tourism Research (4ICTR), Kota Kinabalu, Malaysia, 2014
  • Vice-Chancellor's Award for Excellence in Early Career Researchers, Flinders University, 2012
  • Co-leader for the South Korean Case of European Research Council (ERC) Consolidator Grant project (2016-2020) on “World of Imagination: A Comparative Study of Film Tourism in India, Nigeria, Jamaica, South Korea and the U.S (€1.9 million)”
  • ERA (Excellence in Research Australia) 2012 and 2015 Research Strategic Leader for the discipline Commerce, Management, Tourism and Services, Flinders University
  • External Assessor for the Netherlands Organisation of Science Research (NWO) and the Council for the Humanities, the Netherlands, 2014
  • Research Integrity Advisory for the Faculty of Education, Humanities and Law, Flinders University (2013-2016)
  • Marquis Who's Who in the World 2012
  • Le Cordon Bleu International Academic Board (2010 – 2019)
  • Council for Australian University Tourism and Hospitality Education (CAUTHE)
  • International Council of Hotel, Restaurant and Institutional Education (I-CHRIE)
  • Tourism Sciences Society of Korea


  • Doctor of Philosophy, England, 2011.

Recent Publications (within the last five years)

Book Chapters

  • Kim, S., Park, E., (2019), What matters to Japanese udon noodle tourists? A phenomenological approach. Food Tourism in Asia, 157-169, Singapore, Springer, DOI:
  • Yeoman, I., Kim, S., Park, E., (2019), Emerging research themes of food tourism in Asia: a cognitive mapping perspective. Food Tourism in Asia, 187-216, Singapore, Springer, DOI:
  • Kang, B., Park, E., Kim, S., (2019), Festivalisation of edible [food] heritage and community participation: from a multi-stakeholder perspective. Food Tourism in Asia, 89-102, Singapore, Springer, DOI:
  • Xu, M., Kim, S., (2019), Watching A Bite of China: the impact of a food and culture documentary on previsit perceptions and expectations. Food Tourism in Asia, 171-183, Singapore, Springer, DOI:
  • Park, E., Kim, S., (2018), Supporting the industry or just consuming leisure? The case of industrial festivals and events in Jeonju, South Korea. Exhibitions, Trade Fairs and Industrial Events, 161-172, Oxson, Routledge.
  • Kim, S., Reijnders, S., (2018), Asia on my mind: understanding film tourism in Asia. Film tourism in Asia: evolution, transformation and trajectory, 1-18, Singapore, Springer, DOI: 10.1007/978-981-10-5909-4_1.
  • Tham , A., Kim, S., (2018), Factors Hindering the Intention of Tourists to Visit Film Tourism Locations: The Case of the Korean TV Drama Descendants of the Sun (DOTS). Film Tourism in Asia, Evolution, Transformation and Trajectory, 157-170, Singapore, Springer, DOI: 10.1007/978-981-10-5909-4_10.
  • Park, E., Phandanouvong, T., Xaysena, P., Kim, S., (2018), Empowerment, participation and barriers. Ethnic minority community-based ecotourism development in Lao PDR. Tourism and ethnodevelopment: Inclusion, empowerment and self-determination, 139-152, Oxford, England, Routledge.
  • Kim, S., Park, E., Kang, B., (2018), The Noodle Grand Prix as a regional food industrial heritage festival: A Japanese case study. Exhibitions, Trade Fairs and Industrial Events, 119-132, Abingdon, UK, Routledge.
  • Kim, S., Suri, G., Park, E., (2018), Change in local community’s perceptions and attitudes towards the impact of film tourism: the case of Eat Pray Love(EPL) film tourism in Ubud, Bali. Film tourism in Asia: evolution, transformation and trajectory, 125-138, Singapore, Springer, DOI: 10.1007/978-981-10-5909-4_8.
  • Tikhonova, D., Kim, S., Butler, G., (2018), Conceptualising challenging experiences and post-travel culture involvement. Tourist behaviour: An experiential perspective, 111-128, Cham, Switzerland, Springer.
  • Kim, S., Kim, S(., (2018), Nostalgia and the development of film tourism products and activities: The case of Korean audiences of Hong Kong films. Film tourism in Asia: evolution, transformation and trajectory, 141-155, Singapore, Springer, DOI: 10.1007/978-981-10-5909-4_9.
  • Kim, S., Nam, C., (2016), Opportunities and challenges for South Korean tourism and creative industries. Tourism and the creative industries: Theories, policies and practices, 102-115, Abingdon, UK, Routledge.
  • Kim, S., (2016), Japanese obsession to noodles and regional development: the udon noodle tourism phenomenon in Japan. Food tourism and regional development: networks, products and trajectories, 135-144, Abingdon, England, Routledge.

Journal Articles

  • Kim, S., Morgan, A., Assaker, G., (2020), Examining the relationship between sport spectator motivation, involvement, and loyalty: a structural model in the context of Australian Rules football. Sport in Society, online(online), 1-28, DOI: 10.1080/17430437.2020.1720658.
  • Xu, M., Kim, S., Reijnders, S., (2020), From food to feet: Analysing A Bite of China as food-based destination image. Tourist Studies: an international journal, 20(2), 145-165, London: Sage Publications, DOI: 10.1177/1468797619888305.
  • Thelen, T., Kim, S., Scherer, E., (2020), Film tourism impacts: a multi-stakeholder longitudinal approach. Tourism Recreation Research, Online first( ),  , London: Routledge, DOI: 10.1080/02508281.2020.1718338.
  • Xu, M., Reijnders, S., Kim, S., (2019), Inside the movie roadshow: a critical approach to media events in China. Chinese Journal of Communication, Article in Press( ), 1-17, Routledge, DOI: 10.1080/17544750.2019.1653341.
  • Kim, S(., Kim, S., King, B., (2019), Nostalgia film tourism and its potential for destination development. Journal of Travel and Tourism Marketing, 36(2), 236-252, Routledge, DOI:
  • Kim, S., Kim, S., Petrick, JF., (2019), The effect of film nostalgia on involvement, familiarity and behavioral intention. Journal of Travel Research, 58(2), 283-297, DOI: 10.1177/0047287517746015.
  • Kim, S., Kim, S(., Han, H., (2019), Effects of TV drama celebrities on national image and behavioral intention. Asia Pacific Journal of Tourism Research, 24(3), 233-249, Routledge, DOI: 10.1080/10941665.2018.1557718.
  • Kim, S., Park, E., Lamb, D., (2019), Extraordinary or ordinary? Food tourism motivations of Japanese domestic noodle tourists. Tourism Management Perspectives, 29(January 2019), 176-186, Elsevier, DOI:
  • Xu, M., Reijnders, S., Kim, S., (2019), ‘Mingren are the respectable ones’: an analysis of everyday engagements with contemporary celebrity culture in China. Celebrity Studies, Article(in), Press, London, UK, DOI:
  • Ellis, A., Park, E., Kim, S., Yeoman, I., (2018), What is food tourism?. Tourism Management: research, policies, practice, 68(October), 250-263, DOI: 10.1016/j.tourman.2018.03.025.
  • Kim, S(., Kim, S., (2018), Perceived values of TV drama, audience involvement and behavioral intention in film tourism. Journal of Travel and Tourism Marketing, 35(3), 259-272 , Philadelphia, USA, Routledge, DOI: 10.1080/10548408.2016.1245172.
  • Park, E., Phandanouvong, T., Kim, S., (2018), Evaluating participation in community-based tourism: a local perspective in Laos. Current Issues in Tourism, 21(2), 128-132, Oxon, United Kingdom, Routledge, DOI: 10.1080/13683500.2017.1323851.
  • Kim, S(., Kim, S., (2018), Segmentation of potential film tourists by film nostalgia and preferred film tourism program. Journal of Travel and Tourism Marketing, 35(3), 285-305, Pennsylvania, USA, Routledge, DOI: 10.1080/10548408.2017.1284705.
  • Park, E., Kim, S., (2018), Are we doing enough for visual research in tourism? The past, present, and future of tourism studies using photographic images. International Journal of Tourism Research, 20(4), 433-441, DOI: 10.1002/jtr.2194.
  • Kim, S., Kim, S(., Oh, M., (2017), Film Tourism Town and Its Local Community. International Journal of Hospitality and Tourism Administration, 18(3), 334-360, DOI: 10.1080/15256480.2016.1276005.
  • Fu, Y., Kim, S., Mao, R., (2017), Crafting collaboration: Conflict resolution and community engagement in the Hangzhou Arts and Crafts Museum Cluster. International Journal of Intangible Heritage, 12(2017), 59-75, Seoul, Republic of Korea, National Folk Museum of Korea.
  • Kim, S., Nam, C., (2016), Hallyu Revisited: Challenges and Opportunities for the South Korean Tourism. Asia Pacific Journal of Tourism Research, 21(5), 524-540, DOI: 10.1080/10941665.2015.1068189.
  • Park, E., Kim, S., (2016), The potential of Cittaslow for sustainable tourism development: enhancing local community's empowerment. Tourism Planning and Development, 13(3), 351-369, Routledge, DOI: 10.1080/21568316.2015.1114015.
  • Kim, S(., Kim, S., Heo, C(., (2015), Assessment of TV Drama/Film Production Towns as a Rural Tourism Growth Engine. Asia Pacific Journal of Tourism Research, 20(7), 730-760, Routledge, DOI: 10.1080/10941665.2014.927378.
  • Kim, S., Ellis, A., (2015), Noodle production and consumption: from agriculture to food tourism in Japan. Tourism Geographies: an international journal of tourism place, space and the environment, 17(1), 151-167, DOI: 10.1080/14616688.2014.978812.
  • Kim, S., Park, E., (2015), First-time and repeat tourist destination image: the case of domestic tourists to Weh Island, Indonesia. Anatolia: an international journal of tourism and hospitality research, 26(3), 421-433, DOI: 10.1080/13032917.2014.984233.
  • Kim, S., Iwashita, C., (2015), Cooking identity and food tourism: the case of Japanese udon noodles. Tourism Recreation Research, 41(1), 89-100, DOI: 10.1080/02508281.2016.1111976.
  • Yoon, Y., Kim, S., Kim, S(., (2015), Successful and unsuccessful film tourism destinations: From the perspective of Korean local residents' perceptions of film tourism impacts. Tourism Analysis, 20(1), 297-311, United States, Cognizant Comm. Corp, DOI: 10.3727/108354215X14356694891852.
  • Kim, S., (2015), Understanding the Historical and Geographical Contexts of Food Festival Tourism Development: The Case of the Tatebayashi Noodle Grand Prix in Japan. Tourism Planning and Development, 12(4), 433-446, DOI: 10.1080/21568316.2015.1025991.
  • Kim, S., Butler, G., (2015), Local community perspectives towards dark tourism development: The case of Snowtown, South Australia. Journal of Tourism and Cultural Change, 13(1), 78-89, DOI: 10.1080/14766825.2014.918621.
  • Fu, Y., Kim, S., Zhou, T., (2015), Staging the ‘authenticity’ of intangible heritage from the production perspective: the case of Craftsmanship Museum Cluster in Hangzhou, China. Journal of Tourism and Cultural Change, 13(4), 285-300, Routledge, DOI: 10.1080/14766825.2014.983439.

Conference Publications

  • Kim, S., Park, E., (2018), Japanese Udon Noodle Tourists: What Matters?. Proceedings of 8th Advances in Hospitality and Tourism Marketing and Management (AHTMM) conference, 155-165, Bangkok, Thailand, University of Thai Chamber of Commerce (UTCC) and Washington State University.
  • Kim, S., Park, E., Suri, G., (2017), Impacts of Eat Pray Love (EPL) film tourism and local communities in Ubud, Bali. 15th APacCHRIE Proceeding Book (Asia-Pacific Council on Hotel Restaurant and Institutional Education) The future of hospitality and tourism: Opportunity and challenges, 82-92, Bali, Indonesia, International Bali Institute of Tourism.
  • Park, E., Xaysena, P., Kim, S., (2015), The influence of local community’s empowerment on its perception towards community-based ecotourism in the protected area. Proceedings of the International Conference on Tourism (ICOT2015), 312-323,  , International Association for Tourism Policy.
  • Kim, S., Nam, C., (2015), Barriers to implementing an effective tourism policy for the Korean Wave: from the government’s perspective. Proceedings of the International Conference on Tourism (ICOT2015), 312-323, International Association for Tourism Policy.

Research Student Supervision

Principal Supervisor

  • Master by Research: The effectiveness of tourism policy for responding to Korean Wave tourism in Korea
  • Master by Research: Local community perceptions and attitudes towards film tourism impacts: The case of the Eat Pray Love film in Ubud, Bali, Indonesia
  • Doctor of Philosophy: Understanding entrepreneurial practices in designing major events: An Australian perspective
  • Master by Research: The impact of animation films on tourist perception and expectiaion of a cinematized destination: The case of Rio
  • Master by Research: Tourist experience and motivation of food tourism: The case of Blauwgrong, Suriname
  • Master by Research: Community participation in tourism planning and development from the sustainable tourism perspective: The case of Houay Kaeng Village, Laos
  • Doctor of Philosophy: Understanding blogging behaviour and motivation in narrative construction of the tourist experience at the post-visit, on-site and post-vist stages: The Malaysian travel blogger and tourist perspective
  • Doctor of Philosophy: Chinese media audiences and the ritual boundary between inside and outside the media
  • Master by Research: The influence of local community's empowerment on its perception to community-based tourism impacts: The case of Phou Khao Khouay national protected area in Laos
  • Master by Research: Barriers to ecotourism development from the local government persepctive: The case of Ha Long Bay, Vietnam
  • Master by Research: Tourism motivation, experience and identity in Udon tourism in Japan: The case of Mizusawa
  • Master by Research: Gender differences with engagement with interpretations in cultural heritage spaces
  • Master by Research: Image differences between prospective and repeat visitors

Associate Supervisor

  • Doctor of Philosophy: The place of challenge and post-travel culture involvement in small group tourism
  • Doctor of Philosophy: Ethical decision making, social desirability bias and ethics training of Vietnamese banking and finance professionals and students
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