Top of page

Student/Staff Portal
Global Site Navigation

School of Business and Law

Local Section Navigation
You are here: Main Content
  • Dr Alexander Best

    Dr Alexander Best

Related Contents

  • See Also
  • Google Scholar
    https://scholar.google.com.au/citations?user=ZNoa1wsAAAAJ&hl=en
  • Google Scholar
  • ResearchGate
    https://www.researchgate.net/profile/Alexander-Best-2?ev=hdr_xprf
  • ResearchGate
  • LinkedIn
    https://www.linkedin.com/in/alexander-best-ncp-ecu/
  • LinkedIn
  • The Conversation
    https://theconversation.com/profiles/alexander-rolfe-best-905915
  • The Conversation

Dr Alexander Best

Lecturer

Staff Member Details
Email: a.best@ecu.edu.au
ORCID iD: https://orcid.org/0000-0003-2097-2547

Alexander is a Lecturer with the Business Services Team within the School of Business and Law

Research Areas and Interests

  • Technology Adoption
  • Innovation
  • Not-for-profit Sport
  • Sport Business
  • Sport Diplomacy
  • Soft Power Diplomacy
  • Japan
  • Video Games

Biography

Alex completed a Doctor of Philosophy at Edith Cowan University in 2026, with research focused on technology adoption in not-for-profit sport. Previously, Alex completed a Bachelor in Event, Sport and Recreation Management (Honours) and a Diploma in Language Studies (Japanese) at ECU in 2017. Alex is committed to a career in academia with a teaching and research focus.

In 2016 Alex undertook a one-year university exchange with our partner university, Kyoto Sangyo University as a New Colombo Plan Scholar, during this time he interned at the Japan Professional Football League (J-League).

Alex also represented ECU at the 2016 Australian Future Unlimited: Education Exhibition in Osaka, Japan, hosted by the Australian Consulate-General Osaka. He remains actively involved in the New Colombo Plan Alumni network and hopes to continue to support ECU’s future and returned NCP Scholars, as well as developing and fostering new opportunities and links between ECU and our partners in the Indo-Pacific region.

In addition to his academic experience, Alex has industry experience, through his previous role as a Duty Officer with the Rottnest Island Authority, and with various short-term and volunteer roles in the sport industry. Alex has worked across a raft of disciplines in the School of Business and Law and is a proponent of pedagogy centred on student empowerment.

Research Centres or Clusters
  • Marketing, Innovation, Sport and Entrepreneurship (MISE) Research Cluster

Current Teaching
  • Sport Business
  • West Coast Eagles Academy of Sport Business

Media Topics
  • Major Sporting Events
  • Japan
  • Soft Power
  • Sport
  • Sport Diplomacy
  • Technology
  • Video Games

Languages spoken

English, Japanese

Professional associations
  • Australian Sport Technology Network (ASTN), Member
  • New Colombo Plan, Alumni (Former ECU Alumni Ambassador)
  • Sport Management Association Australia and New Zealand (SMAANZ), Member

Awards and recognition

2016 – New Colombo Plan Scholarship, Department of Foreign Affairs and Trade (DFAT)

2020 – Research Training Program Scholarship, Commonwealth Government of Australia

Qualifications

  • Doctor of Philosophy, Edith Cowan University, 2026.
  • Bachelor of Event, Sport & Recreation Management with Hons, Edith Cowan University, 2017.
  • Diploma in Language Studies (Major in Japanese), Edith Cowan University, 2017.
  • Bachelor of Event, Sport & Recreation Management, Edith Cowan University, 2014.

Research Outputs

2024

Journal Articles

  • Best, A., Sibson, R., Morgan, A. (2024). Technology adoption and use in not-for-profit sport: a case study of an Australian state sporting association. Managing Sport and Leisure, 29(2), 273-291. https://doi.org/10.1080/23750472.2021.2020678.

2023

Journal Articles

  • Kim, E., Best, A., Choi, K. (2023). MAPPING THE RESEARCH TRENDS ON SOCIAL MEDIA IN THE HOSPITALITY SECTOR FROM 2010 TO 2020. Tourism and Hospitality Management, 29(2), 167-181. https://doi.org/10.20867/thm.29.2.2.

2022

Journal Articles

  • Austin, I., Best, A. (2022). Early Meiji Japan and Public History: Ports, Public Memory, Gateways to Understanding through Photography. Asia-Pacific Journal: Japan Focus, 20(14), article number 5721. https://ro.ecu.edu.au/ecuworks2022-2026/1095.
  • Best, A., Austin, I. (2022). International Sports Diplomacy in Action–An Investigation of AUS+RALLY: An Australian Sports Diplomacy Campaign in Japan. Japanese Studies, 42(2), 111-135. https://doi.org/10.1080/10371397.2022.2096581.
Skip to top of page