Tuesday, 16 September 2025
What if better beef could boost both public health and global trade? That’s the bold vision behind a new ECU-led research project that’s set to transform Indonesia’s beef industry.
Edith Cowan University’s School of Business and Law has secured a major international research grant through the Western Australia – East Java University Consortium (WAEJUC) to improve the safety and quality of beef in Indonesia.
The project, Improving Beef Quality and Safety in Indonesia: An Integrated Assessment of Practices and Supply Chain Management Strategies, was one of only seven successful applications from 43 proposals submitted across 12 universities.
This research will track how beef moves from farms to markets and dinner tables, looking at how it’s stored, transported, and sold, and how to make every step of that journey safer and more reliable.
Led by Associate Professor Ferry Jie, the team will test practical solutions such as:
By trialling improvements that local farmers, suppliers, and markets can adopt quickly, the project aims to support public health, increase consumer confidence, and make Indonesian beef more competitive on the global stage.
The project shows how ECU research delivers results. By working directly with farmers, industry, and government in Indonesia, the team aims to:
Associate Professor Jie said the success highlights the School’s commitment to practical, internationally connected research.
“By combining academic rigour with practical outcomes, this initiative showcases how ECU can lead globally connected research that makes a tangible difference to communities.”
Funded by WAEJUC, the project builds on momentum from the consortium’s visit to Western Australian universities earlier this year.
It also adds to a series of international research successes for Associate Professor Jie in 2025, including projects on:
For Associate Professor Jie and the School, the project is proof that research done in WA can shape healthier communities and stronger industries across borders.