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Business Source Ultimate

Thursday, 07 September 2023

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Are you an emerging global leader or business professional?

Business Source Ultimate contains top quality resources for those studying:

  • accounting
  • economics
  • finance
  • international business
  • management
  • marketing

Global content

  • Harvard Business Review

This magazine is produced by one of the world’s highest ranked universities. Explore content on strategy, innovation and leadership from business and management experts.

  • Forbes

Forbes is a global media company and you can search Forbes content spanning business, investing, technology, entrepreneurship and more.

  • Business and economics videos

Search an extensive video library of more than 60,000 videos to find guidance from business leaders.

Business Source Ultimate is called ultimate for a reason

Exploring top-tier international content can help you become confident and competitive on the world stage.

This database gives you access to over 3,500 full-text journals, including top-ranked journals according to Financial Times FT50.

You’ll also find case studies, and profiles for top companies and corporations from around the world. Profiles are broken down into handy, chunked information - including key facts, products and services, executive profiles, company history and competitors.

And, you’ll find thousands of companies profiled according to SWOT style analyses.

Increase your global business understanding

Widen your knowledge with access to extensive market research reports, industry analyses, country reports and global economic reports.

Apply your learning

For students and researchers, Business Source Ultimate content can be useful for:

  • company/industry research
  • global context
  • literature reviews
  • marketing and strategic analysis
  • case studies
  • career development
  • conference writing

Watch a short video summarising Business Source Ultimate content.

Get started

Access Business Source Ultimate resources under ‘B’ in ECU Library’s A-Z list of databases.

After logging in you’ll be taken to the EBSCOhost search engine where you can start exploring content.

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